Geographic expansion ProXES is expanding its footprint with a new Technology Center in Bangkok to strengthen customer collaboration across Asia Pacific, signaling growth opportunities in Southeast Asia for food, pharmaceutical, cosmetics, and advanced materials industries.

Leadership growth Recent appointment of Carla Guzman as Managing Director and President in North America indicates a renewed leadership focus and potential for accelerated sales efforts in the U.S. market and the Americas region.

Integrated brands Operating FrymaKoruma, Stephan and Terlet under one umbrella presents a broad solution set for process machinery and lines, enabling cross-sell opportunities to existing customers across multiple industries and applications.

Sustainability demand With emphasis on turning new application ideas into sustainable products and having global technology centers, there is a clear sales angle to position ProXES as a partner for sustainable processing solutions in food, pharma, cosmetics, and advanced materials.

Tech-enabled selling Utilizing a tech stack that includes SAP, Microsoft Dynamics, AutoCAD, and OpenAI, plus collaboration tools, supports data-driven account management, streamlined proposals, and customized demonstrations to accelerate deal cycles.