Pure Intentions Coffee

Food and Beverage ServicesNorth Carolina, United States11-50 Employees

Pure Intentions Coffee is a Charlotte, North Carolina-based coffee roaster that focuses on single-origin coffees that are seasonally fresh and sustainably farmed. It holds the distinction of being the area’s first and only USDA Organic Certified and Fair Trade Certified coffee roaster, reflecting a commitment to certified ethical sourcing and quality standards. The company serves a professional audience within the food and beverage services sector, offering not only roasted coffee but also services to curate beverage programs, including equipment leasing, training, and supporting products, with options for custom orders and white-labeled coffee. Its value proposition centers on creating partnerships through quality products and educational opportunities to improve access to good coffee for consumers while supporting producers and aiming to reduce the industry’s environmental impact. Pure Intentions positions itself as a specialized roaster that supports cafes and other service venues with turnkey solutions for coffee service and related offerings, grounded in its mission and vision of a sustainable, educated coffee supply chain. The business is based in Charlotte and has a regional footprint, illustrated by collaboration activities such as a local beverage bar partnership reported in early 2021.

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