Niche Coag Target small-scale clinical coagulation labs and biotech R&D groups that rely on ISO 13485 certified manufacturers for hemostasis reagents and controls, leveraging r2 Diagnostics’ FDA registration and specialized product line.

Robust Portfolio Leverage the diverse product lineup (thromboplastin, APTT reagents, Protein S kit, kaolin KCT, LA screen reagents, thrombin time and fibrinogen kits) to cross-sell to labs requiring end-to-end coagulation testing solutions.

Clinical Reliability Emphasize compliance credentials and reconstituted stability benefits to position as a trusted supplier for regulated clinical laboratories seeking quality and consistency in reagents and controls.

Growth via Partnerships Explore partnerships with small to mid-sized CROs and diagnostic developers that need reliable coagulation reagents for assay development, validation studies, and prototype testing, expanding reach beyond current footprint.

Global Enablement Highlight compatibility with centralized distribution and automated coagulation platforms, plus potential to scale through existing tech stack (website, e-commerce, analytics) to support direct-to-lab sales and credentialed customers.