Insights

Independent Advantage Leverage their independence and multi-carrier access to position Rakestraw Insurance Center as a strategic partner for mid-market clients seeking tailored coverage across personal, commercial, and agribusiness lines with competitive pricing.

Regional Growth Target Southeast small to mid-sized businesses and residents by emphasizing local expertise, 24/7 service, and a long-standing presence since 1990 to build trust and win more personal and commercial policies.

Digital Engagement capitalize on their online quote capability and tech stack to drive inbound leads; propose streamlined digital underwriting workflows and quote comparisons to improve conversion for local customers and agribusiness clients.

Upsell Cross-Sell Identify opportunities to cross-sell across Personal, Commercial, and Agribusiness divisions by highlighting bundled solutions, risk management services, and no-cost policy reviews to increase average policy value.

Small Firm Scale Position as a nimble, customer-centric alternative to large incumbents for regional businesses prioritizing responsive service, personalized claims handling, and flexible pricing, while leveraging existing carrier relationships for favorable terms.

Rakestraw Insurance Center Tech Stack

Rakestraw Insurance Center uses 4 technology products and services including DNS Made Easy, Microsoft 365, Mailgun, and more. Explore Rakestraw Insurance Center's tech stack below.

  • DNS Made Easy
    Domain Name Services
  • Microsoft 365
    Email
  • Mailgun
    Email
  • Google Search Console
    Web Analytics

Rakestraw Insurance Center's Email Address Formats

Rakestraw Insurance Center uses at least 1 format(s):
Rakestraw Insurance Center Email FormatsExamplePercentage
First@rakestrawinsurance.comJohn@rakestrawinsurance.com
100%

Frequently Asked Questions

What is Rakestraw Insurance Center's official website and social media links?

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Rakestraw Insurance Center's official website is rakestrawinsurance.com and has social profiles on LinkedIn.

How much revenue does Rakestraw Insurance Center generate?

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As of August 2026, Rakestraw Insurance Center's annual revenue is estimated to be $25M - $50M.

What is Rakestraw Insurance Center's SIC code NAICS code?

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Rakestraw Insurance Center's SIC code is 6411 - Insurance Agents, Brokers, and Service NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does Rakestraw Insurance Center have currently?

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As of August 2026, Rakestraw Insurance Center has approximately 11 employees across 1 continents, including North America. Key team members include Commercial Lines Manager: W. T.Rating Manager: R. H.Landscape Architect: J. L.. Explore Rakestraw Insurance Center's employee directory with LeadIQ.

What industry does Rakestraw Insurance Center belong to?

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Rakestraw Insurance Center operates in the Insurance industry.

What technology does Rakestraw Insurance Center use?

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Rakestraw Insurance Center's tech stack includes DNS Made EasyMicrosoft 365MailgunGoogle Search Console.

What is Rakestraw Insurance Center's email format?

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Rakestraw Insurance Center's email format typically follows the pattern of First@rakestrawinsurance.com. Find more Rakestraw Insurance Center email formats with LeadIQ.
Rakestraw Insurance Center logo

Rakestraw Insurance Center

InsuranceNorth Carolina, United States11-50 Employees

Rakestraw Insurance Center, Inc. is an independent insurance agency based in Madison, North Carolina, serving local and regional customers in the Southeast. Founded in 1990 by Harry W. Rakestraw, the firm operates through personal lines, commercial lines, and an agribusiness division, leveraging relationships with multiple carriers to tailor coverage.

The agency offers a complimentary policy review and comparison to help clients assess options and pricing. It provides around-the-clock service and maintains a network of dozens of insurance companies to match client histories with appropriate coverage and pricing. With a team of ten full-time agents, the firm has served the Southeast for more than twenty years as an independent broker focused on meeting customer needs.

Section iconCompany Overview

SIC Code
6411 - Insurance Agents, Brokers, and Service
NAICS Code
524 - Insurance Carriers and Related Activities
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    Rakestraw Insurance Center's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    Rakestraw Insurance Center's revenue is estimated to be in the range of $25M - $50M

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