Insights

Strategic Partnerships Rakuten's recent collaborations with companies like Bilt Rewards and Grameenphone demonstrate its active pursuit of strategic alliances across fintech and telecommunications sectors, presenting opportunities for tailored B2B solutions and co-branded offerings.

E-commerce Expansion With a sizable global user base and partnerships such as the Department of International Trade Promotion, Rakuten is positioned to expand its digital marketplace, making it an ideal partner for brands looking to enter or grow in Asian markets through e-commerce and localized marketing strategies.

Technology Leadership Rakuten's investment in AI technology and participation in industry events like Rakuten AI Optimism highlight its focus on innovative tech solutions, offering opportunities to sell advanced AI and data analytics services to enhance its digital platforms.

Market Presence Operating across 30 countries with a broad services portfolio in e-commerce, fintech, and digital content, Rakuten presents an extensive customer engagement platform for vendors and content creators seeking global exposure and cross-category marketing.

Sustainable Growth Despite varied revenue sizes comparable to industry giants, Rakuten’s ongoing investments and collaborations reflect a growth-focused approach, providing opportunities to introduce scalable solutions that support its expansion into emerging tech-driven markets.

Rakuten Inc. Tech Stack

Rakuten Inc. uses 8 technology products and services including Lucidchart, Segment, Fivetran, and more. Explore Rakuten Inc.'s tech stack below.

  • Lucidchart
    Charting
  • Segment
    Customer Data Platforms
  • Fivetran
    Data Management
  • MySQL
    Database
  • Figma
    Design
  • Selenium
    Frameworks And Libraries
  • Metadata
    Marketing Automation
  • Silver Peak
    Network Management

Media & News

Rakuten Inc.'s Email Address Formats

Rakuten Inc. uses at least 1 format(s):
Rakuten Inc. Email FormatsExamplePercentage
First.Last@rakuten.comJohn.Doe@rakuten.com
90%
F.Last@rakuten.comJ.Doe@rakuten.com
7%
First.L@rakuten.comJohn.D@rakuten.com
2%
Last.First@rakuten.comDoe.John@rakuten.com
1%

Frequently Asked Questions

Where is Rakuten Inc.'s headquarters located?

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Rakuten Inc.'s main headquarters is located at Rakuten Crimson House Setagaya-ku, Tokyo 158-0094 JP. The company has employees across 6 continents, including AsiaNorth AmericaEurope.

What is Rakuten Inc.'s stock symbol?

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Rakuten Inc. is a publicly traded company; the company's stock symbol is 5838.T.

What is Rakuten Inc.'s official website and social media links?

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Rakuten Inc.'s official website is rakuten.com and has social profiles on LinkedIn.

How much revenue does Rakuten Inc. generate?

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As of September 2025, Rakuten Inc.'s annual revenue reached $501B.

What is Rakuten Inc.'s NAICS code?

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Rakuten Inc.'s NAICS code is 5112 - Software Publishers.

How many employees does Rakuten Inc. have currently?

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As of September 2025, Rakuten Inc. has approximately 8.7K employees across 6 continents, including AsiaNorth AmericaEurope. Key team members include Chief Advertising Officer Viber- Global Advertising Business: C. C.Chief Administrative Officer: C. F.Chief People Officer, Commerce Company: C. T.. Explore Rakuten Inc.'s employee directory with LeadIQ.

What industry does Rakuten Inc. belong to?

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Rakuten Inc. operates in the Software Development industry.

What technology does Rakuten Inc. use?

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Rakuten Inc.'s tech stack includes LucidchartSegmentFivetranMySQLFigmaSeleniumMetadataSilver Peak.

What is Rakuten Inc.'s email format?

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Rakuten Inc.'s email format typically follows the pattern of . Find more Rakuten Inc. email formats with LeadIQ.

When was Rakuten Inc. founded?

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Rakuten Inc. was founded in 1997.
Rakuten Inc.

Rakuten Inc.

Software DevelopmentTokyo, Japan5001-10000 Employees

Rakuten Group, Inc. (TSE: 4755) is a global technology leader in services that empower individuals, communities, businesses and society. Founded in Tokyo in 1997 as an online marketplace, Rakuten has expanded to offer services in e-commerce, fintech, digital content and communications to 2 billion members around the world. The Rakuten Group has more than 30,000 employees, and operations in 30 countries and regions. For more information visit https://global.rakuten.com/corp/.

Section iconCompany Overview

Headquarters
Rakuten Crimson House Setagaya-ku, Tokyo 158-0094 JP
Stock Symbol
5838.T
NAICS Code
5112 - Software Publishers
Founded
1997
Employees
5001-10000

Section iconFunding & Financials

  • $1B

    Rakuten Inc.'s revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    Rakuten Inc.'s revenue is in the range of $1B

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