Insights

Strategic Partnerships Reading Is Fundamental has established collaborations with prominent organizations such as Penguin Random House, Little Free Library, Barnes & Noble, and Scooter’s Coffee, indicating strong potential to expand partnership networks and co-branded initiatives to boost literacy programs.

Funding and Revenue With an annual revenue between 50 to 100 million dollars, RIF demonstrates substantial financial stability, offering opportunities for targeted sponsorships, grants, and program funding from organizations seeking alignment with educational and literacy causes.

Brand Visibility Recent high-profile campaigns like Rally to Read and the Sustainable Futures Center have garnered media attention and stakeholder engagement, providing a platform for brand enhancement and increased corporate social responsibility collaborations.

Tech Integration Utilizing a diverse tech stack including social media pixels, app platforms, and community testing services, RIF offers avenues for technology-driven literacy solutions and digital partnerships with edtech firms and content providers.

Event-Driven Engagement Ongoing initiatives such as the six-month Rally to Read campaign create recurring engagement opportunities with schools, libraries, and community organizations, facilitating long-term service expansion and customized program offerings for potential partners.

Reading Is Fundamental Tech Stack

Reading Is Fundamental uses 8 technology products and services including Meta, Amplitude, Salesforce, and more. Explore Reading Is Fundamental's tech stack below.

  • Meta
    Advertising
  • Amplitude
    Analytics
  • Salesforce
    Customer Relationship Management
  • MariaDB
    Database
  • D3.js
    Javascript Graphics
  • Amazon ALB
    Load Balancers
  • Cloudflare Bot Management
    Security
  • Google Tag Manager
    Tag Management

Media & News

Reading Is Fundamental's Email Address Formats

Reading Is Fundamental uses at least 1 format(s):
Reading Is Fundamental Email FormatsExamplePercentage
FLast@rif.orgJDoe@rif.org
83%
Last@rif.orgDoe@rif.org
8%
FiLast@rif.orgJoDoe@rif.org
5%
FirstLa@rif.orgJohnDo@rif.org
4%

Frequently Asked Questions

Where is Reading Is Fundamental's headquarters located?

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Reading Is Fundamental's main headquarters is located at 750 1st Street Northeast Washington, District of Columbia United States. The company has employees across 2 continents, including North AmericaEurope.

What is Reading Is Fundamental's phone number?

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You can contact Reading Is Fundamental's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Reading Is Fundamental's official website and social media links?

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Reading Is Fundamental's official website is rif.org and has social profiles on LinkedIn.

What is Reading Is Fundamental's NAICS code?

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Reading Is Fundamental's NAICS code is 813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations.

How many employees does Reading Is Fundamental have currently?

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As of May 2026, Reading Is Fundamental has approximately 64 employees across 2 continents, including North AmericaEurope. Key team members include Vice President And Chief Development Officer: P. C.Vice President Of Individual Giving: L. S. R.President & Ceo: A. L.. Explore Reading Is Fundamental's employee directory with LeadIQ.

What industry does Reading Is Fundamental belong to?

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Reading Is Fundamental operates in the Non-profit Organizations industry.

What technology does Reading Is Fundamental use?

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Reading Is Fundamental's tech stack includes MetaAmplitudeSalesforceMariaDBD3.jsAmazon ALBCloudflare Bot ManagementGoogle Tag Manager.

What is Reading Is Fundamental's email format?

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Reading Is Fundamental's email format typically follows the pattern of FLast@rif.org. Find more Reading Is Fundamental email formats with LeadIQ.

When was Reading Is Fundamental founded?

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Reading Is Fundamental was founded in 1966.

Reading Is Fundamental

Non-profit OrganizationsDistrict of Columbia, United States51-200 Employees

Reading Is Fundamental (RIF) is committed to creating a nation of lifelong readers by inspiring the joy of reading among all children, putting them on the path to becoming skilled readers. We provide free, high-quality content to engage children, educators, families, and literacy advocates in the solution to the U.S. literacy crisis—so that every child has the fundamentals for success. As the nation’s leading children’s literacy nonprofit, RIF has provided nearly 430 million books and reading resources to nearly 190 million children since 1966, impacting generations of children. Explore our results and learn more about partnering with us at www.RIF.org.

Section iconCompany Overview

Headquarters
750 1st Street Northeast Washington, District of Columbia United States
Phone number
Website
rif.org
NAICS Code
813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations
Founded
1966
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    Reading Is Fundamental's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Reading Is Fundamental's revenue is estimated to be in the range of $50M$100M

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