Strategic Partnership REB Storage Systems International recently partnered with Texas A&M, indicating an openness to academic and industry collaborations. Sales opportunities may arise from joint research, internships, training programs, or pilot projects that leverage university programs to validate and showcase advanced storage solutions.

Awarded Credibility Multiple MHEDA Most Valuable Partner awards and a Robert Johnson Lifetime Achievement Award for the president enhance credibility with customers seeking reliable, recognized providers. Leverage these accolades in prospect messaging to differentiate REB from competitors and justify premium value.

Automation Expertise The company offers a broad automation portfolio including AS/RS, pallet shuttles, VLMs, conveyors, and various rack types. This positions REB to address modernization or capacity expansion initiatives in warehousing, enabling cross-sell into existing client bases or RFP opportunities focused on end-to-end material handling solutions.

Mid Market Focus With 51-200 employees and revenue in the 10–25 million range, REB fits the mid-market segment that is actively investing in scalable, modular storage and automation. Target mid-sized warehouses and regional distribution centers seeking cost-effective upgrades and phased implementation options.

Education and Industry Outreach Active engagement in conferences and collaboration with industry partners signals a sales path through thought leadership, training, and demonstrations. Propose joint demonstrations, case studies, and white papers to attract prospects looking for proven ROI and vendor support for complex installations.