Insights

Sustainability Partnerships Rebel Sport's recent initiatives, such as the boot donation program in partnership with TreadLightly, present opportunities to engage with environmentally conscious customers and showcase a commitment to sustainability. Leveraging such partnerships can lead to increased brand loyalty and customer engagement.

Exclusive Brand Collaborations Collaborating with exclusive brands like Under Armour has been a successful strategy for Rebel Sport. Exploring further partnerships or creating exclusive product lines with renowned sporting goods brands can drive sales growth and attract customers looking for unique and high-quality products.

Tech-Driven Customer Experience Rebel Sport's tech stack, including PayPal Marketing Solutions and SAP, points towards a focus on enhancing the customer experience through technology. Leveraging advanced tech tools to personalize marketing efforts, streamline online sales, and optimize customer interactions can help boost sales conversions and customer retention.

Strategic Sporting Partnerships Establishing strategic partnerships with sports organizations like Football SA and the Australian football league provides Rebel Sport with opportunities to reach a broader audience of sports enthusiasts. Collaborating on events, sponsorships, or exclusive merchandise tied to major sporting leagues can drive sales and increase brand visibility.

Competitive Positioning in Sports Retail Compared to similar companies like DICK'S Sporting Goods and Sports Authority, Rebel Sport's focus on differentiation through experience and global brands offers a unique selling proposition. Capitalizing on this positioning to highlight curated product offerings, exceptional customer service, and exclusive in-store experiences can help drive sales and set the brand apart in the sports retail market.

Similar companies to Rebel Sport

Rebel Sport Tech Stack

Rebel Sport uses 8 technology products and services including Curalate, Disqus, SAP, and more. Explore Rebel Sport's tech stack below.

Curalate
Analytics
Disqus
Comment Systems
SAP
Customer Relationship Management
Swiper
Javascript Libraries
jQuery UI
Javascript Libraries
reCAPTCHA
Security
X-XSS-Protection
Security
AddThis
Widgets

Media & News

Rebel Sport's Email Address Formats

Rebel Sport uses at least 1 format(s):

Rebel Sport Email Formats	Example	Percentage
First.Last@rebelsport.com.au	John.Doe@rebelsport.com.au	76%
FirstLast@rebelsport.com.au	JohnDoe@rebelsport.com.au	17%
FLast@rebelsport.com.au	JDoe@rebelsport.com.au	6%
First.MiddleLast@rebelsport.com.au	John.MichaelDoe@rebelsport.com.au	1%

Frequently Asked Questions

Where is Rebel Sport's headquarters located?

Rebel Sport's main headquarters is located at 1b Homebush Bay Dr Rhodes, New South Wales 2138 AU. The company has employees across 6 continents, including OceaniaNorth AmericaEurope.

What is Rebel Sport's official website and social media links?

Rebel Sport's official website is rebelsport.com.au and has social profiles on LinkedIn.

How much revenue does Rebel Sport generate?

As of December 2024, Rebel Sport's annual revenue reached $501B.

How many employees does Rebel Sport have currently?

As of December 2024, Rebel Sport has approximately 5K employees across 6 continents, including OceaniaNorth AmericaEurope. Key team members include Chief Executive Officer: S. J.Chief Executive Officer: S. B.Chief Rebel: P. J.. Explore Rebel Sport's employee directory with LeadIQ.

What industry does Rebel Sport belong to?

Rebel Sport operates in the Retail industry.

What technology does Rebel Sport use?

Rebel Sport's tech stack includes CuralateDisqusSAPSwiperjQuery UIreCAPTCHAX-XSS-ProtectionAddThis.

What is Rebel Sport's email format?

Rebel Sport's email format typically follows the pattern of . Find more Rebel Sport email formats with LeadIQ.

When was Rebel Sport founded?

Rebel Sport was founded in 1985.

Rebel Sport

RetailNew South Wales, Australia5001-10000 Employees

rebel helps our customer's chase their sporting dreams and passion. 

We are Australia's leading sporting goods specialist retailer, who are famous for product and differentiate on experience, and bring the best of global brands direct to our customers.

At rebel we believe in the transformative power of sport. It’s more than fitness. It rises above competition, and it’s bigger than wellbeing. Sport is anything that gets you moving. We believe it can transform just about everything from building confidence to slam-dunking stress. Sport makes us the best version of ourselves, and the simplest way to express our thinking is this: Sport is calling.   

Sport is for everyone. Diversity and inclusion are in our DNA. No matter who you are or what you stand for, sport levels the playing field for everyone. You meet all walks of life playing sport, and that’s just the way we like it.

rebel Home Ground is based in Rhodes, Sydney.