Insights

Partnerships with sports leagues Rebel Sport has a track record of partnering with prominent sports leagues such as the Queensland Rugby League and Football SA. Leveraging these partnerships can lead to exclusive product collaborations or sponsorships, providing unique sales opportunities aligned with sports fans' interests.

Boot donation initiatives The boot donation initiative launched by Rebel Sport in collaboration with partners like the Australian football league and TreadLightly presents a philanthropic sales opportunity. By engaging in similar community-driven initiatives, Rebel Sport can enhance its brand reputation and attract customers who value socially responsible businesses.

Global brand offerings Rebel Sport prides itself on bringing the best of global brands directly to its customers. Expanding the range of international brands available in-store or online can attract customers seeking unique or high-end sporting goods, opening up avenues for premium product sales and brand partnerships.

Tech-savvy customer experience With a tech stack including tools like Curalate, Amazon CloudFront, and Swiper, Rebel Sport demonstrates a commitment to enhancing the customer experience through technology. Leveraging technologies for personalized recommendations, interactive features, and seamless online shopping can drive sales and customer loyalty.

Diverse inclusive sports offerings As a brand dedicated to diversity and inclusion in sports, Rebel Sport can capitalize on this positioning to expand its customer base. By curating a diverse range of sports gear and accessories catering to various communities, Rebel Sport can tap into niche markets and drive sales through inclusivity and representation.

Similar companies to Rebel Sport

Rebel Sport Tech Stack

Rebel Sport uses 8 technology products and services including Curalate, Amazon CloudFront, Insider, and more. Explore Rebel Sport's tech stack below.

Curalate
Analytics
Amazon CloudFront
Content Delivery Network
Insider
Customer Data Platforms
Hammer.js
Javascript Libraries
Swiper
Javascript Libraries
HSTS
Security
JDA
Supply Chain Management
Quantcast
System Analytics & Monitoring

Media & News

Rebel Sport's Email Address Formats

Rebel Sport uses at least 1 format(s):

Rebel Sport Email Formats	Example	Percentage
First.Last@rebelsport.com.au	John.Doe@rebelsport.com.au	77%
FirstLast@rebelsport.com.au	JohnDoe@rebelsport.com.au	16%
FLast@rebelsport.com.au	JDoe@rebelsport.com.au	6%
First.MiddleLast@rebelsport.com.au	John.MichaelDoe@rebelsport.com.au	1%

Frequently Asked Questions

Where is Rebel Sport's headquarters located?

Rebel Sport's main headquarters is located at 1b Homebush Bay Dr, Rhodes, New South Wales 2138, AU. The company has employees across 6 continents, including OceaniaNorth AmericaEurope.

What is Rebel Sport's official website and social media links?

Rebel Sport's official website is rebelsport.com.au and has social profiles on LinkedIn.

How much revenue does Rebel Sport generate?

As of July 2025, Rebel Sport's annual revenue reached $501B.

What is Rebel Sport's NAICS code?

Rebel Sport's NAICS code is 44-45 - Retail Trade.

How many employees does Rebel Sport have currently?

As of July 2025, Rebel Sport has approximately 5K employees across 6 continents, including OceaniaNorth AmericaEurope. Key team members include Chief Executive Officer: S. J.Chief Executive Officer: S. B.Head Of Marketing: B. C.. Explore Rebel Sport's employee directory with LeadIQ.

What industry does Rebel Sport belong to?

Rebel Sport operates in the Retail industry.

What technology does Rebel Sport use?

Rebel Sport's tech stack includes CuralateAmazon CloudFrontInsiderHammer.jsSwiperHSTSJDAQuantcast.

What is Rebel Sport's email format?

Rebel Sport's email format typically follows the pattern of . Find more Rebel Sport email formats with LeadIQ.

When was Rebel Sport founded?

Rebel Sport was founded in 1985.

Rebel Sport

RetailAustralia5001-10000 Employees

rebel helps our customer's chase their sporting dreams and passion. 

We are Australia's leading sporting goods specialist retailer, who are famous for product and differentiate on experience, and bring the best of global brands direct to our customers.

At rebel we believe in the transformative power of sport. It’s more than fitness. It rises above competition, and it’s bigger than wellbeing. Sport is anything that gets you moving. We believe it can transform just about everything from building confidence to slam-dunking stress. Sport makes us the best version of ourselves, and the simplest way to express our thinking is this: Sport is calling.   

Sport is for everyone. Diversity and inclusion are in our DNA. No matter who you are or what you stand for, sport levels the playing field for everyone. You meet all walks of life playing sport, and that’s just the way we like it.

rebel Home Ground is based in Rhodes, Sydney.