Insights

Online Growth Velocity Red Dress is described as one of the fastest growing online women’s clothing websites with a strong emphasis on social channels and creator partnerships, suggesting opportunity for collaboration in influencer campaigns, affiliate programs, and social ad partnerships to expand reach and conversion.

Strong Revenue Reported revenue range of 25M to 50M indicates a healthy mid-market retailer with potential for scaled B2B partnerships, wholesale opportunities, and co-branded collections with complementary brands to drive incremental sales.

Omni Channel Tech Tech stack includes Shopify, Google Ads, Microsoft Advertising, and Zendesk Chat, presenting a ready-made ecosystem for performance marketing services, CRM enhancements, and customer experience optimization proposals.

Content Creator Ecosystem Longstanding emphasis on relationships with content creators and social growth suggests fertile ground for influencer marketing programs, creator collaboration tools, and performance-based campaigns that can amplify ROAS.

Expansion Readiness Historical growth through campaigns and partnerships, plus a diverse alliances footprint across e-commerce and wellness wound-care mentions, signals openness to new product lines, brand partnerships, and geographic expansion opportunities.

Similar companies to Red Dress

Red Dress Tech Stack

Red Dress uses 8 technology products and services including Google Ads, Microsoft Advertising, iCIMS, and more. Explore Red Dress's tech stack below.

Media & News

Red Dress's Email Address Formats

Red Dress uses at least 5 email formats:
Red Dress Email FormatsExamplePercentage
First@reddress.comJohn@reddress.com
81%
First.Last@reddress.comJohn.Doe@reddress.com
19%
First@reddressboutique.comJohn@reddressboutique.com
63%
First.Last@reddressboutique.comJohn.Doe@reddressboutique.com
33%
Last@reddressboutique.comDoe@reddressboutique.com
4%

Frequently Asked Questions

What is Red Dress's official website and social media links?

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Red Dress's official website is reddress.com and has social profiles on LinkedIn.

How much revenue does Red Dress generate?

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As of October 2026, Red Dress's annual revenue is estimated to be $25M - $50M.

What is Red Dress's NAICS code?

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Red Dress's NAICS code is 44-45 - Retail Trade.

How many employees does Red Dress have currently?

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As of October 2026, Red Dress has approximately 55 employees across 4 continents, including North America, Asia and Africa. Key team members include Fashion Merchandiser: A. W., Lifestyle Blogger: J. B. and Order Fulfillment: M. M. Explore Red Dress's employee directory with LeadIQ.

What industry does Red Dress belong to?

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Red Dress operates in the Retail industry.

What technology does Red Dress use?

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Red Dress's tech stack includes Google Ads, Microsoft Advertising, iCIMS, Amazon Web Services, Shopify, Zendesk Chat, Venmo and Piwik PRO Core.

What is Red Dress's email format?

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Red Dress's email format typically follows the pattern of First@reddress.com. Find more Red Dress email formats with LeadIQ.

When was Red Dress founded?

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Red Dress was founded in 2005.
Red Dress logo

Red Dress

RetailGeorgia, United States51-200 Employees

Red Dress is a retail company based in Athens, Georgia, founded in 2005 by Diana Harbour as a small storefront. It evolved from a boutique into an online platform and helped popularize complete-the-look styling that presents full outfits, with its e-commerce site launching in 2009. 

The brand gained national exposure after appearing on Shark Tank in 2014, and Diana Harbour subsequently regained full ownership. Today, Red Dress operates as a growing online women's clothing retailer that reaches customers through social media and collaborations with content creators. The business is described as having a mid-sized, creative team and is based in Athens, Georgia.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
2005
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Red Dress's revenue is estimated to be in the range of $25M - $50M

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