Market Leader Red Points is a widely adopted brand protection platform serving 1,300+ brands with a scalable, AI-driven solution that combats counterfeits, piracy, impersonation, and distribution abuse across multiple channels, indicating strong potential for expanding to brands seeking enterprise-grade protection.

Global Footprint With offices in New York, Barcelona, Beijing, and Salt Lake City and a global customer base, there are opportunities to approach multinational brands and those with regional or channel-specific needs for localized protection and support.

Strategic Partnerships Recent and ongoing partnerships, such as with El Reino Infantil and TaskUs, suggest a receptiveness to channel and services partnerships that can be leveraged to cross-sell or co-sell to brand clients and scale service delivery.

AI and Deepfake Expansion into AI Commerce Protection and Deepfake Protection creates a compelling value proposition for brands concerned about authenticity in AI shopping assistants and generative search, presenting upsell opportunities to existing customers and a differentiator for new prospects.

AWS Recognition AWS Rising Star Technology Partner of the Year accolade signals credibility with enterprise buyers and cloud-native brands, suggesting a credible pathway to engage large brands already invested in AWS ecosystems for advanced brand protection solutions.