Strategic Partnerships with Other E-commerce Platforms Collaborating with other e-commerce platforms like Sgshop and Alibaba's Taobao could open up new avenues for cross-promotion and customer acquisition, enhancing market reach and sales potential.

Introduction of Specialized Features like Online Trade-in Launching innovative features such as online iPhone trade-in services in partnership with platforms like Carousell can attract tech-savvy customers looking for convenience, potentially driving higher product sales and customer retention.

Loyalty Program Expansion with Content Partners Expanding the LiveUp loyalty subscription program with content partnerships with popular brands like Netflix and Uber can create added value for customers, leading to increased loyalty, repeat purchases, and potentially higher sales volume.

Emphasizing Environmental Sustainability in Operations Establishing and promoting initiatives like the partnership with Singapore Post for carbon-efficient delivery options not only aligns with current trends but also appeals to eco-conscious consumers, potentially attracting a new customer segment and boosting sales.

Targeting Electronic Solutions Market through Partnerships Strategic partnerships with platforms like Rodmagaru to co-create more value in the smart electronic solutions market can attract tech enthusiasts seeking innovative products, driving sales growth and market expansion opportunities.