Geographical Expansion Opportunity Consider expanding service offerings to neighboring states beyond Illinois to capitalize on potential unmet concrete repair needs in commercial buildings.

Website Improvement Potential Optimize website user experience by upgrading the tech stack with modern tools like HubSpot or Wix for better visibility and online lead generation.

Competitive Analysis Focus Analyze market competitors like Chief Buildings, Butler Manufacturing, and others to identify key differentiators that can be leveraged for strategic positioning and sales pitches.

Revenue Diversification Strategy Explore additional revenue streams within the construction industry, possibly through partnerships with suppliers or subcontractors to enhance overall growth and profitability.

Employee Training Investment Invest in upskilling and certification programs for employees to offer specialized services such as green building solutions, enhancing the company's value proposition and competitive edge.