Insights

Largest regional footprint Repco operates over 400 stores across Australia and New Zealand, indicating a strong retail network and potential for cross-store promotions, bundled automotive parts deals, and regional distribution partnerships to optimize supply and channel strategies.

Extensive product breadth With over 450,000 parts and extensive supplier relationships, there are opportunities to upsell complementary accessories, bundles, and loyalty-driven cross-sell campaigns targeting professional repair shops, car enthusiasts, and marine/boat installations.

Solid financials Revenue in the range of 500M to 1B signals scale and purchasing power. Sales teams can target higher-margin SKUs, exclusive supplier promotions, and value-added services such as warranties or installation support to boost average order value.

Technology readiness Adoption of SAP Commerce Cloud and other analytics/monitoring tools suggests capacity for digital commerce enhancements, personalized marketing, and B2B e-procurement partnerships to streamline enterprise customers and shop-in-shop experiences.

Growth mindset and people A growth-oriented culture with emphasis on continuous improvement and two-way communication presents opportunities to partner on co-branded marketing, training programs for installers and workshop staff, and customer education initiatives to drive loyalty and repeat business.

Similar companies to Repco

Repco Tech Stack

Repco uses 8 technology products and services including Snowplow, AutoCAD, Salesforce, and more. Explore Repco's tech stack below.

Repco's Email Address Formats

Repco uses at least 3 email formats:
Repco Email FormatsExamplePercentage
FLast@repco.com.auJDoe@repco.com.au
94%
First.Last@repco.com.auJohn.Doe@repco.com.au
5%
FirstLast@repco.com.auJohnDoe@repco.com.au
1%

Frequently Asked Questions

What is Repco's phone number?

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You can contact Repco's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Repco's stock symbol?

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Repco is a publicly traded company; the company's stock symbol is REPCOHOME.NS.

What is Repco's official website and social media links?

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Repco's official website is repco.com.au and has social profiles on LinkedIn.

How much revenue does Repco generate?

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As of October 2026, Repco's annual revenue is estimated to be $500M - $1B.

What is Repco's SIC code and NAICS code?

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Repco's SIC code is 5731 - Radio, Television, and Consumer Electronics Stores and NAICS code is 44-45 - Retail Trade.

How many employees does Repco have currently?

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As of October 2026, Repco has approximately 1.8K employees across 6 continents, including Oceania, Asia and North America. Key team members include Chief Executive Officer: L. D., Vice President Operations: S. A. and Head Of E-Commerce Repco Retail: R. M. Explore Repco's employee directory with LeadIQ.

What industry does Repco belong to?

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Repco operates in the Retail industry.

What technology does Repco use?

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Repco's tech stack includes Snowplow, AutoCAD, Salesforce, Zendesk, Marketo, Qualtrics, Adobe Creative Suite and MouseFlow.

What is Repco's email format?

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Repco's email format typically follows the pattern of FLast@repco.com.au. Find more Repco email formats with LeadIQ.
Repco logo

Repco

RetailVictoria, Australia1001-5000 Employees

Repco operates as a retail distributor of automotive parts and accessories in Australia and New Zealand. The business runs more than 400 stores across both countries, serving a broad base of vehicle owners and enthusiasts. It maintains an extensive catalog of over 450,000 parts for cars and boats, supported by established supplier relationships and strong buying power.

Based in Rowville, Victoria, Repco is part of GPC Asia Pacific, the regional arm of Genuine Parts Company that includes the Repco store network in Australia and New Zealand. The company is described as the largest reseller and supplier in the Australian and New Zealand automotive aftermarket. Its operations are centered in retail distribution, supported by a sizable workforce.

Section iconCompany Overview

Phone number
SIC Code
5731 - Radio, Television, and Consumer Electronics Stores
Stock Symbol
REPCOHOME.NS
NAICS Code
44-45 - Retail Trade
Employees
1001-5000

Section iconFunding & Financials

  • $500M - $1B

    Repco's revenue is estimated to be in the range of $500M - $1B

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