Target Market Focus Retail and IT Consulting specializes in providing affordable enterprise-level IT resources tailored specifically for small retail businesses, presenting opportunities to develop customized IT solutions that address the unique technological challenges faced by small retail operators.

Blockchain Adoption With a tech stack that includes widely-used web technologies and hosting services, there is potential to expand service offerings to include cybersecurity solutions, cloud migrations, and secure payment processing, which are critical for retail clients handling customer data.

Growth Potential Operating with a revenue of under one million dollars and a small team, the company is poised for growth by leveraging its niche retail expertise, making it an appealing partner for larger consulting firms or investment for scaling operations.

Industry Alignment The company’s deep industry focus offers an avenue to upsell advanced security services, compliance consulting, and cybersecurity training specifically designed for small retail businesses seeking to strengthen their digital defenses.

Competitive Positioning Given the proximity and similarities to large IT consulting firms with extensive resources, there is an opportunity to differentiate by offering highly personalized, cost-effective security consulting for small retailers who may be underserved by bigger players.