Extensive Market Reach Retail Assistance Corporation has a proven track record of providing in-store merchandising and market research across all fifty states, Canada, and the Caribbean, indicating a broad geographical coverage ideal for clients seeking nationwide or regional expansion efforts.

Large Skilled Workforce With over 1000 dedicated field professionals, RAC offers a substantial and well-trained service force capable of executing diverse in-store initiatives and consumer research projects, enhancing client capacity for large-scale deployments.

Data-Driven Insights The company's focus on gathering actionable consumer and internal measurements provides valuable intelligence that can help clients optimize their retail strategies and identify new growth opportunities within competitive markets.

Growth Potential Operating in a competitive industry alongside firms with larger revenues and employee bases suggests opportunities for collaboration or targeted value propositions to stand out and attract new business with mid-sized retail clients.

Technology Utilization RAC’s use of modern web and tech tools creates opportunities for partnerships around digital integrations, data analytics, and platform enhancements that can streamline retail operations and improve data insights for clients.