Market Leadership Retail Data Systems is the largest provider of Point Of Sale hardware and software in North America, indicating a strong market presence and potential for expanding enterprise accounts seeking reliable POS solutions.

Revenue Potential With revenues estimated between 250 million and 500 million dollars, the company demonstrates significant financial capacity, making it a promising target for upselling premium or integrated POS offerings.

Customer Base Serving a diverse range of companies from small to large, RDS caters to a wide customer spectrum, presenting opportunities to tailor solutions for different industry needs and scale-up success partnerships.

Technology Stack Utilizing popular tools such as Google Workspace, SAP, and Microsoft technologies signifies a focus on integrated IT solutions, opening avenues for selling complementary software or cloud-based services.

Competitive Landscape Competing with established players like Toshiba and Cegid, RDS's extensive expertise offers prospects to introduce innovative POS upgrades or hardware enhancements to strengthen its competitive edge.