Niche Market Focus Right Point specializes in web development, hosting, and consulting services for small-sized businesses, indicating an opportunity to tailor solutions for small and medium enterprises seeking personalized internet services.

Tech Stack Compatibility Their use of popular web technologies like WordPress, PHP, and HTTP/3 suggests potential for partnerships or upselling advanced hosting and development solutions to clients leveraging similar platforms.

Customer-Centric Approach With a strong emphasis on putting customers first and a history of supporting various businesses since 1994, there is an opportunity to emphasize personalized service offerings and ongoing support contracts.

Growth Potential Despite being a small team, Right Point's longevity and service diversity position them well to expand within the local Scottish market or to scale through digital marketing collaborations.

Competitive Differentiation Compared to large global players, Right Point’s agility and personalized service model can be highlighted as key differentiators to attract clients looking for dedicated and flexible internet service providers.