Niche Focus Small employers are the specialty for RJS & Associates, presenting a sales opportunity to expand services targeted at SMBs in the insurance space, including scoped plans, underwriting support, and online quote tools.

Experience leveraged Owner Renee Stark brings over 20 years in insurance, suggesting potential to package consultative services, succession planning, and client education offerings to mid-market SMBs seeking guidance on complex coverage options.

Online quote Existing online system for transitioning to individual coverage (www.SimpleInsuranceQuote.com) indicates a digital sales channel and data trail to identify leads, automate outreach, and upsell group or ancillary coverages.

Revenue scale Current revenue bracket ($1M–$10M) and lean team (2–10 employees) signal opportunities to partner with larger brokers or fintech-enabled platforms to scale service delivery and cross-sell sustainability or wellness offerings.

Tech stack Utilizes common web technologies (jQuery, PHP, Apache) and a lightweight frontend stack, implying potential for integration with modern CRM/marketing automation tools to improve lead capture, follow-up, and client onboarding for SMBs.