Unique Product Portfolio Rochester Medical offers a unique portfolio of silicone catheters, including self-adhering male external catheters and antimicrobial intermittent catheters. Highlighting the innovative and infection-reducing features of these products can attract healthcare facilities looking for advanced urological solutions.

Market Leadership in Continence Care As the world's leading developer and manufacturer of silicone catheters for continence care and bladder drainage, Rochester Medical holds a strong position in the market. Emphasizing this expertise can appeal to institutions seeking high-quality and reliable urological equipment for patient care.

Focus on Infection Prevention With the only non-latex Foley catheter proven to reduce catheter-associated urinary tract infections, Rochester Medical showcases a commitment to patient safety. Positioning this product feature can resonate with healthcare providers prioritizing infection prevention in their purchasing decisions.

Global Patent Portfolio Rochester Medical holds over twenty U.S. and foreign patents for its catheter designs, indicating a strong commitment to innovation and intellectual property protection. Leveraging this patent portfolio as a testament to product uniqueness can attract customers seeking cutting-edge medical equipment.

Competitive Advantage Over Similar Companies Compared to competitors like Johnson & Johnson, Hollister Incorporated, and Cardinal Health, Rochester Medical's specialized focus on urological catheters sets it apart in the market. Targeting facilities looking for specialized urological solutions can position the company as a valuable alternative in the medical equipment landscape.