Market Leader in Urological Catheters Rochester Medical is a renowned developer and manufacturer of silicone catheters, holding over twenty patents. Leveraging this expertise, there are significant sales opportunities in targeting healthcare facilities looking for high-quality, antimicrobial catheters to reduce urinary tract infections.

Innovative Technology Portfolio With a track record of innovation in catheter design, Rochester Medical's technology stack positions them as a pioneer in the industry. Sales teams can capitalize on this by targeting customers seeking cutting-edge medical equipment for improved patient care and outcomes.

Uniquely Positioned for Anti-Infection Solutions Rochester Medical's non-latex Foley catheter is the only one proven to reduce catheter-associated urinary tract infections. This unique selling point presents a strong sales opportunity for engaging healthcare facilities prioritizing infection prevention and patient safety.

Global Reach and Market Penetration As a leading developer and manufacturer of urological catheters, Rochester Medical has a global presence. This provides sales teams with the opportunity to target international markets and expand the company's reach further, tapping into diverse customer bases.

Competitive Landscape and Differentiation While the medical equipment manufacturing industry is competitive, Rochester Medical's focus on silicone catheters, antimicrobial solutions, and continuous innovation sets them apart. Sales representatives can highlight these factors to showcase the company's unique value proposition and win over customers in a crowded market.