Rokt Catalog (formerly Canal) Employee Directory
Software DevelopmentCalifornia, United States11-50 Employees
Rokt Catalog, formerly Canal, operates a distributed commerce platform designed to help brands and ecommerce partners grow together. It enables merchants to broaden their product offerings with curated third-party inventory without handling fulfillment, inventory management, or supplier onboarding. The platform provides access to a catalog of more than 1,900 brands, including Jonathan Adler, Illesteva, Kodak, Anine Bing, and Italic, helping merchants source high-converting third-party merchandise. It also serves brands by opening new performance-driven channels to reach high-intent customers during the decision and purchase moments, while supporting marketplace expansion and post-purchase monetization across the Rokt suite. Based in San Francisco, California, the company became part of the Rokt ecosystem in 2025 through an acquisition, with the same team continuing its mission under the larger organization.