Insights

Industry Leadership RollWorks has recently achieved recognition as a Market Leader in Lead Generation Automation and has won multiple awards for its account-based marketing solutions, establishing its position as an industry innovator and trusted provider to mid-market businesses.

Product Innovation The launch of the Command Center ABM dashboard and the beta release of the Keyword Intent feature demonstrate a strong focus on enhancing user experience and expanding capabilities, making the platform attractive for businesses seeking advanced, integrated marketing tools.

Market Presence With a solid reputation, a global recognition in awards, and a growing client base, RollWorks is positioned well to target organizations invested in sophisticated ABM strategies and looking for proven leaders in marketing automation.

Growth Potential Despite its relatively moderate revenue in the $25M to $50M range, RollWorks's recent product updates and industry awards suggest scalability opportunities with mid-market enterprises seeking innovative automation solutions.

Engagement Opportunities The company's tech stack and recent product launches provide multiple avenues to engage prospects involved in B2B marketing, especially those prioritizing multi-channel advertising, AI-driven insights, and integrated ABM platforms for pipeline and revenue acceleration.

Similar companies to RollWorks, a division of NextRoll

RollWorks, a division of NextRoll Tech Stack

RollWorks, a division of NextRoll uses 8 technology products and services including Linkedin Insight Tag, Babel, Font Awesome, and more. Explore RollWorks, a division of NextRoll's tech stack below.

Linkedin Insight Tag
Analytics
Babel
Development
Font Awesome
Font Scripts
jQuery
Javascript Libraries
Heroku
Platform As A Service
Google Analytics
Web Analytics
jQuery Waypoints
Web Tools And Plugins
AddThis
Widgets

Media & News

RollWorks, a division of NextRoll's Email Address Formats

RollWorks, a division of NextRoll uses at least 1 format(s):

RollWorks, a division of NextRoll Email Formats	Example	Percentage
First.Last@rollworks.com	John.Doe@rollworks.com	90%
FirstLast@rollworks.com	JohnDoe@rollworks.com	6%
FirstMiddleLast@rollworks.com	JohnMichaelDoe@rollworks.com	2%
Last.First@rollworks.com	Doe.John@rollworks.com	2%

Frequently Asked Questions

Where is RollWorks, a division of NextRoll's headquarters located?

RollWorks, a division of NextRoll's main headquarters is located at 201 California St, San Francisco, California 94111, US. The company has employees across 3 continents, including North AmericaEuropeAsia.

What is RollWorks, a division of NextRoll's official website and social media links?

RollWorks, a division of NextRoll's official website is rollworks.com and has social profiles on LinkedIn.

What is RollWorks, a division of NextRoll's NAICS code?

RollWorks, a division of NextRoll's NAICS code is 5112 - Software Publishers.

How many employees does RollWorks, a division of NextRoll have currently?

As of October 2025, RollWorks, a division of NextRoll has approximately 501 employees across 3 continents, including North AmericaEuropeAsia. Key team members include Vice President Of Marketing: J. D.Senior Manager/Head Of Agency Account Management And Sales: T. P.Director Of Operations: M. H.. Explore RollWorks, a division of NextRoll's employee directory with LeadIQ.

What industry does RollWorks, a division of NextRoll belong to?

RollWorks, a division of NextRoll operates in the Software Development industry.

What technology does RollWorks, a division of NextRoll use?

RollWorks, a division of NextRoll's tech stack includes Linkedin Insight TagBabelFont AwesomejQueryHerokuGoogle AnalyticsjQuery WaypointsAddThis.

What is RollWorks, a division of NextRoll's email format?

RollWorks, a division of NextRoll's email format typically follows the pattern of First.Last@rollworks.com. Find more RollWorks, a division of NextRoll email formats with LeadIQ.

When was RollWorks, a division of NextRoll founded?

RollWorks, a division of NextRoll was founded in 2018.

RollWorks, a division of NextRoll

Q: What technology does RollWorks, a division of NextRoll use?

RollWorks, a division of NextRoll's tech stack includes PHP, Redis, imagesLoaded, Cloudflare, LinkedIn Sales Navigator.

Software DevelopmentUnited States501-1000 Employees

AdRoll ABM is a full-funnel account-based marketing product built for B2B marketers who need to turn buyer signals into real revenue impact.

Formerly known as RollWorks, AdRoll ABM is now part of AdRoll —an AI-powered connected advertising platform trusted by mid-market businesses for nearly two decades. With industry-leading multi-channel advertising, proprietary buyer insights, and AI-driven orchestration, AdRoll ABM helps you identify the right accounts, engage decision-makers at the right moments, and measure pipeline and revenue impact with clarity and confidence.

AdRoll is a brand of NextRoll, Inc., a remote-friendly company based in San Francisco, CA.