Insights

Market Niche Roots Research specializes in sourcing high-quality research participants across the UK, Europe, and the US, presenting an opportunity to expand into additional international markets or niche segments that require tailored recruitment solutions.

Innovative Services Their reputation for lateral thinking and devising innovative recruitment methods suggests potential for upselling advanced qualitative data collection tools or customized research support services to existing and new clients.

Growth Potential With a recent strategic hire for business development leadership, there is a clear focus on scaling operations and client engagement, indicating opportunities to introduce complementary products or consultancy services aimed at research organizations.

Client Base Expansion Roots works with full service research agencies and digital marketers, which can serve as a gateway to develop strategic partnerships, joint marketing campaigns, or integrated solutions for these sectors to drive higher client retention.

Technology Access Utilization of several web and cloud-based tools offers potential to enhance digital service offerings, such as developing client portals or automated workflows, opening avenues for tech-enabled recruitment and project management solutions.

Roots Research Tech Stack

Roots Research uses 8 technology products and services including Google Hosted Libraries, Cloudflare, Google Fonts API, and more. Explore Roots Research's tech stack below.

  • Google Hosted Libraries
    Content Delivery Network
  • Cloudflare
    Content Management System
  • Google Fonts API
    Font Scripts
  • Lodash
    Javascript Libraries
  • Slick
    Javascript Libraries
  • Google Tag Manager
    Tag Management
  • HTTP/3
    Web & Portal Technology
  • GoDaddy
    Web Hosting

Roots Research's Email Address Formats

Roots Research uses at least 1 format(s):
Roots Research Email FormatsExamplePercentage
First@rootsresearch.co.ukJohn@rootsresearch.co.uk
88%
First.Last@rootsresearch.co.ukJohn.Doe@rootsresearch.co.uk
4%
LastF@rootsresearch.co.ukDoeJ@rootsresearch.co.uk
5%
Last@rootsresearch.co.ukDoe@rootsresearch.co.uk
3%

Frequently Asked Questions

Where is Roots Research's headquarters located?

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Roots Research's main headquarters is located at 50 Grand Parade Brighton, England bn2 9qa United Kingdom. The company has employees across 2 continents, including EuropeAsia.

What is Roots Research's official website and social media links?

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Roots Research's official website is rootsresearch.co.uk and has social profiles on LinkedIn.

What is Roots Research's SIC code NAICS code?

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Roots Research's SIC code is 8732 - Commercial Economic, Sociological, and Educational Research NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does Roots Research have currently?

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As of February 2026, Roots Research has approximately 21 employees across 2 continents, including EuropeAsia. Key team members include Head Of Research Services: P. M.Company Director: A. F.Qualitative Research & Finance Director: C. L.. Explore Roots Research's employee directory with LeadIQ.

What industry does Roots Research belong to?

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Roots Research operates in the Market Research industry.

What technology does Roots Research use?

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Roots Research's tech stack includes Google Hosted LibrariesCloudflareGoogle Fonts APILodashSlickGoogle Tag ManagerHTTP/3GoDaddy.

What is Roots Research's email format?

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Roots Research's email format typically follows the pattern of First@rootsresearch.co.uk. Find more Roots Research email formats with LeadIQ.

When was Roots Research founded?

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Roots Research was founded in 2008.

Roots Research

Market ResearchEngland, United Kingdom11-50 Employees

Roots Research is a dedicated and effective research recruitment agency. We source high-quality participants for a range of different research methodologies and market sectors across the UK, Europe, and the US. Founded in 2008, we have become an established and valuable partner to a large number of research organisations. 

At Roots, we draw on a wealth of practical and strategic recruitment and interviewing experience to achieve our aims, which are to:

• Evaluate project requirements quickly and systematically
• Provide a competitive, tailored service
• Offer a wide range of qualitative data collection methods 
• Manage projects within agreed cost and time constraints
• Communicate effectively with our clients 

We are known for thinking laterally and devising innovative ways to tackle research projects, and we provide a tailored and comprehensive service, including recruitment, interviews, analysis, and support. We're passionate about our work and continually succeed in sourcing quality participants with high attendance levels for research fieldwork. 

We are efficient, effective, and we know our market inside out. At Roots we aren't just excellent recruiters, we also provide a range of support services that keep projects running smoothly; flexibility and responsiveness are at the heart of our approach, and we understand the importance and value of our reputation. Our service is guaranteed, no matter how challenging or complex; we thrive on the meeting the challenges of recruitment head-on, and always ensure that every project is delivered to the highest possible standard.

Our clients, who include full service research agencies and digital marketers, know they can rely on us to deliver projects on time – every time. We’re passionate about our work and relish the challenge of sourcing quality participants with high attendance levels for research fieldwork. We’re also fun to work with, as our regular clients will attest.

Section iconCompany Overview

Headquarters
50 Grand Parade Brighton, England bn2 9qa United Kingdom
SIC Code
8732 - Commercial Economic, Sociological, and Educational Research
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
2008
Employees
11-50

Section iconFunding & Financials

  • $1M

    Roots Research's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Roots Research's revenue is estimated to be in the range of $1M

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