Strategic Partnerships RSM is actively expanding through partnerships, evidenced by the July 2025 collaboration with Opella Healthcare Group and the Shaquille O'Neal Foundation initiative, signaling opportunities to pitch co-branded promotions and retail activations with healthcare and sports philanthropy sectors.

Retail Driven ROI Specializing in at-retail and wholesale marketing assets aimed at driving return on investment, suggesting sales opportunities around performance-based promotions, shopper marketing programs, and measurable ROIs for CPG brands seeking integrated campaigns.

Healthy Financials With reported revenue in the $100M-$250M range and a mid-sized employee base, there is potential for upsell into larger-scale multi-market activations or expanded service bundles to existing clients seeking increased scale and capabilities.

Tech-Enabled Capabilities Utilizes a modern tech stack including QuickBooks, AWS, HubSpot, and Webflow, enabling data-driven campaigns, CRM-led outreach, and scalable production workflows that can be leveraged to offer end-to-end campaign management and performance analytics.

Creative & Asset Capacity In-house strengths in brand marketing assets and Adobe Creative Suite position RSM for rapid creative production, making it a fit for clients needing fast-turnaround, high-quality promotions across sports and lifestyle categories.