Small Firm Focus Target Russakow & Tan, LLP as a lean practice with broad legal services; cross-sell to cover corporate, employment, real estate, probate, family, and personal injury matters to maximize client lifetime value.
Tech Enablement Leverage their modern tech stack (Wix, Google Cloud, Microsoft 365, Sentry) to propose security, collaboration, and cloud-based practice management upgrades or add-ons aligned with a small firm budget and growth plans.
Growth Need With revenue in the mid single to low double digits and a 2-10 person team, there is potential for scalable back-office, HR, and IT services to support hiring, onboarding, and compliance as they expand.
Brand & Outreach Emphasize digital marketing, client intake optimization, and website enhancements to drive inquiries across practice areas, leveraging their existing Wix platform and eCommerce capabilities for client-focused conversions.
Security & Compliance Position security and data protection offerings to match their usage of Sentry and cloud tools; propose information governance, risk assessments, and SOC 2-aligned services suitable for a professional services firm handling sensitive client data.