Growing Market Presence With a revenue range of 1 million to 10 million and a small team of 11 to 50 employees, Salerno Protective Services operates in a competitive sector alongside larger firms. There is potential to assist them in expanding their client base and increasing market share through targeted marketing and sales strategies.

Competitor Benchmarking Salerno's competitors include well-established firms like Securitas, ADT, and Allied Universal, which have extensive employee bases and higher revenue streams. Opportunities exist to differentiate their services by emphasizing personalized, local expertise and flexible security solutions tailored to regional clients.

Technology Adoption The company's current tech stack includes web development tools and analytics, indicating an openness to digital tools. There is scope to introduce advanced security technology solutions such as IoT-enabled systems or AI-based surveillance to enhance service offerings and attract tech-savvy customers.

Diverse Service Portfolio Offering a broad range of services from property protection to private investigations positions Salerno to target multiple verticals within the public safety industry. Cross-selling opportunities could be explored with existing clients for expanded security solutions or investigative services.

Local Community Focus Servicing New Hampshire, Salerno can leverage its local presence and reputation for personalized service to secure regional contracts and public sector opportunities, especially in public events and municipal safety initiatives where community trust is vital.