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Market leadership SAM positions itself as the leading international sensory and consumer research provider, indicating strong potential for premium, enterprise-grade contracted work and partnerships with global brands seeking advanced product performance insights.

Expansion momentum Recent leadership appointments in the UK and a history of acquisitions (PPL Insights) suggest ongoing geographic and capability expansion, presenting cross-sell opportunities to existing clients and potential for new market entry services.

Financial scale With a mid-market revenue range and hundreds of employees, SAM offers scalable sensory and consumer research programs suitable for mid to large clients, enabling upsell of broader project scopes and long-term retainer engagements.

Technology enablement A tech stack including Azure, Tableau, DevOps and security training indicates a modern data and analytics backbone, enabling targeted pitches for integrated dashboards, automation, and advanced analytics collaborations.

Strategic acquisitions Historical acquisition of PPL Insights signals a willingness to expand capabilities and data breadth; this creates cross-sell opportunities for integrated modules, data sourcing, and joint offerings with Eurofins network strengths.

Similar companies to SAM Sensory and Consumer Research

SAM Sensory and Consumer Research Tech Stack

SAM Sensory and Consumer Research uses 8 technology products and services including iCIMS, Tableau, Azure DevOps, and more. Explore SAM Sensory and Consumer Research's tech stack below.

SAM Sensory and Consumer Research's Email Address Formats

SAM Sensory and Consumer Research uses at least 1 email format:
SAM Sensory and Consumer Research Email FormatsExamplePercentage
First.Last@samresearch.comJohn.Doe@samresearch.com
100%

Frequently Asked Questions

What is SAM Sensory and Consumer Research's phone number?

Minus sign iconPlus sign icon You can contact SAM Sensory and Consumer Research's main corporate office by phone at
+49-89-743****
. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is SAM Sensory and Consumer Research's official website and social media links?

Minus sign iconPlus sign iconSAM Sensory and Consumer Research's official website is samresearch.com and has social profiles on LinkedIn.

How much revenue does SAM Sensory and Consumer Research generate?

Minus sign iconPlus sign icon As of August 2026, SAM Sensory and Consumer Research's annual revenue is estimated to be $10M - $25M.

What is SAM Sensory and Consumer Research's SIC code and NAICS code?

Minus sign iconPlus sign iconSAM Sensory and Consumer Research's SIC code is 8732 - Commercial Economic, Sociological, and Educational Research and NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does SAM Sensory and Consumer Research have currently?

Minus sign iconPlus sign iconAs of August 2026, SAM Sensory and Consumer Research has approximately 244 employees across 5 continents, including Europe, North America and Asia. Key team members include Ceo Sam Ibl: E. L., Managing Director / President: J. L. and International Head Of Data Science: T. G. Explore SAM Sensory and Consumer Research's employee directory with LeadIQ.

What industry does SAM Sensory and Consumer Research belong to?

Minus sign iconPlus sign iconSAM Sensory and Consumer Research operates in the Market Research industry.

What technology does SAM Sensory and Consumer Research use?

Minus sign iconPlus sign iconSAM Sensory and Consumer Research's tech stack includes iCIMS, Tableau, Azure DevOps, Microsoft Azure, KnowBe4, Piwik, Coupa and Adobe Creative Suite.

What is SAM Sensory and Consumer Research's email format?

Minus sign iconPlus sign iconSAM Sensory and Consumer Research's email format typically follows the pattern of First.Last@samresearch.com. Find more SAM Sensory and Consumer Research email formats with LeadIQ.

When was SAM Sensory and Consumer Research founded?

Minus sign iconPlus sign iconSAM Sensory and Consumer Research was founded in 1987.
SAM Sensory and Consumer Research logo

SAM Sensory and Consumer Research

Market ResearchBavaria, Germany201-500 Employees

SAM Sensory and Consumer Research is a market research firm that specializes in sensory and consumer research to assess product performance and design, operating on an international scale. It is based in Munich, Germany, at 1 Oetztaler Strasse, Bavaria 81373, and maintains a website at https://samresearch.com. The company employs between 201 and 500 people. In 2023, SAM acquired PPL Insights, becoming part of the Eurofins network of companies. Leadership appointments in the United Kingdom in 2025—Adam Curtis as Managing Director and Hannah Rogers as Senior Research Director—illustrate its ongoing international footprint.

Section iconCompany Overview

Phone number
+49-89-743****
Website
samresearch.com
SIC Code
8732 - Commercial Economic, Sociological, and Educational Research
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
1987
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $10M - $25M

    SAM Sensory and Consumer Research's revenue is estimated to be in the range of $10M - $25M

Company Leadership

  • Ceo Sam Ibl at SAM Sensory and Consumer Research
    E. L.
    Ceo Sam Ibl
    Mobile Phone
  • Managing Director / President at SAM Sensory and Consumer Research
    J. L.
    Managing Director / President
    Mobile Phone
  • International Head Of Data Science at SAM Sensory and Consumer Research
    T. G.
    International Head Of Data Science
    Mobile Phone
  • Managing Director at SAM Sensory and Consumer Research
    T. A.
    Managing Director
    Mobile Phone
  • Uk Managing Director at SAM Sensory and Consumer Research
    A. C.
    Uk Managing Director
    Mobile Phone

Employee Directory

  • Managing Director at SAM Sensory and Consumer Research
    P. S.
    Managing Director
    Mobile Phone
  • International Director Qualitative & Co-Creation at SAM Sensory and Consumer Research
    S. G.
    International Director Qualitative & Co-Creation
    Mobile Phone
  • Managing Director France At Sam Sensory & Consumer Research at SAM Sensory and Consumer Research
    S. C.
    Managing Director France At Sam Sensory & Consumer Research
    Mobile Phone
  • Research Director at SAM Sensory and Consumer Research
    Y. R.
    Research Director
    Mobile Phone
  • Field And Operations Director, Uk Lead at SAM Sensory and Consumer Research
    N. S.
    Field And Operations Director, Uk Lead
    Mobile Phone

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