Strong Community Engagement The San Antonio Zoo attracts over a million visitors annually and actively participates in community events such as the Zoo Run and Pokémon GO activities, indicating a highly engaged local audience interested in experiential and educational offerings.

Recent Innovation Initiatives The launch of interactive experiences and immersive African safari tours demonstrates the zoo’s commitment to enhancing visitor engagement through innovative, tech-enabled attractions, presenting opportunities for technology partners and experiential vendors.

Recognition and Awards Being ranked as the second-best zoo in the nation and recognized for conservation efforts positions the zoo as a reputable and high-visibility partner for brands aiming to associate with leading conservation and wildlife education initiatives.

Leadership and Diversity The promotion of Tarah Hadley as the first woman and Black employee to lead veterinary care highlights the organization’s focus on diversity and inclusion, appealing to partners aligned with social responsibility and diversity initiatives.

Growth Potential With revenue estimates between 1 million and 10 million dollars and a substantial visitor base, the zoo presents opportunities for sponsorships, technology integrations, and retail collaborations aimed at increasing engagement and revenues.