Fundraising & Grants The organization operates with a substantial revenue range ($25M-$50M) and has a history of securing targeted grants (Conrad Prebys Foundation, Cox Charities, IMLS) for conservation, STEM, and accessibility initiatives. Sales opportunities exist in expanding grant partnerships, sponsorship tiers, and corporate philanthropy programs aligned with plant science, conservation horticulture, and community access.

Education & Outreach SDBG runs Access Afternoons and has a strong education-focus, including STEM-aligned programs and a kids' garden. There is potential for branded educational programs, virtual partnerships, teacher professional development packages, and paid workshops for schools, museums, and community groups.

Scientific Collaboration The garden hosts a national medicinal plants collection and research consortium and collaborates with academics and industry. This opens opportunities for sponsored research, joint grant applications, data sharing services, and pilot programs with biotech, pharmaceutical, and horticulture tech firms.

Public Engagement With large visitor interest through seasonal events like Summer Nights and Lightscape, there is potential to monetize experiences via premium event sponsorships, merchandise collaborations, and membership upsells tied to exclusive access, behind-the-scenes tours, or private event hosting.

Digital & Tech A diverse tech stack including QuickBooks, Adobe, Oracle, and web/mobile technologies indicates readiness for CRM-driven sponsorships, donor stewardship campaigns, and data-driven marketing. Sales opportunities include integrated sponsorship dashboards, digital plaques, and targeted outreach to corporate partners seeking visibility in a trusted nonprofit with vast plant expertise.