Insights

Cross Portfolio Reach Leverage Penske Media ownership to unlock cross platform advertising and co-branded campaigns across a broader network of premium brands, sites and audio/video content reaching sports fans.

Newsletter Monetization Expand paid newsletter offerings into sponsor driven editions and premium content, creating direct-to-consumer revenue and advertiser sponsorship opportunities in niche communities such as LGBTQ sports and college athletics.

Programmatic Monetization Optimize monetization using the existing ad tech stack including Integral Ad Science, Magnite, Google AdSense and other tools to improve yield, measurement and brand safety across SB Nation inventory.

Niche Audience Partnerships Capitalize on diverse, engaged audiences and mission aligned content partnerships to attract brand sponsors focused on inclusivity, social impact and community initiatives.

Multimedia Sponsorships Grow podcast and team site monetization with branded content, sponsorship deals and live events by leveraging the SB Nation network and related Vox and Penske properties.

SB Nation Tech Stack

SB Nation uses 8 technology products and services including Criteo, Twitter Ads, ID5, and more. Explore SB Nation's tech stack below.

  • Criteo
    Advertising
  • Twitter Ads
    Advertising
  • ID5
    Advertising
  • Comscore
    Analytics
  • Funding Choices
    Cookie Compliance
  • Google Closure
    Javascript Frameworks
  • Underscore.js
    Javascript Libraries
  • Bounce Exchange
    Marketing Automation

Media & News

SB Nation's Email Address Formats

SB Nation uses at least 2 format(s):
SB Nation Email FormatsExamplePercentage
First.Last@sbnation.comJohn.Doe@sbnation.com
91%
First@sbnation.comJohn@sbnation.com
6%
FirstL@sbnation.comJohnD@sbnation.com
2%
FLast@sbnation.comJDoe@sbnation.com
1%
First.Last@voxmedia.comJohn.Doe@voxmedia.com
95%
First@voxmedia.comJohn@voxmedia.com
2%
Last@voxmedia.comDoe@voxmedia.com
2%
First.Middle@voxmedia.comJohn.Michael@voxmedia.com
1%

Frequently Asked Questions

What is SB Nation's phone number?

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You can contact SB Nation's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is SB Nation's official website and social media links?

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SB Nation's official website is sbnation.com and has social profiles on LinkedIn.

What is SB Nation's NAICS code?

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SB Nation's NAICS code is 5162.

How many employees does SB Nation have currently?

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As of July 2026, SB Nation has approximately 766 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Editor: K. S.Editor In Chief: C. L.Director Of Development: S. K.. Explore SB Nation's employee directory with LeadIQ.

What industry does SB Nation belong to?

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SB Nation operates in the Online Audio and Video Media industry.

What technology does SB Nation use?

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SB Nation's tech stack includes CriteoTwitter AdsID5ComscoreFunding ChoicesGoogle ClosureUnderscore.jsBounce Exchange.

What is SB Nation's email format?

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SB Nation's email format typically follows the pattern of First.Last@sbnation.com. Find more SB Nation email formats with LeadIQ.
SB Nation logo

SB Nation

Online Audio and Video MediaDistrict of Columbia, United States501-1000 Employees

SB Nation is an online audio and video media company that operates a network of team-focused sites created by and for modern sports fans. The platform delivers content across a connected digital ecosystem to inform and entertain readers and listeners. It is part of Vox Media, a family of brands that includes The Verge, Vox, Polygon, and Eater, and Vox Media reports a combined audience of about 165 million. 
Based in Washington, DC, the company employs a sizable workforce across its portfolio of sports sites. In June 2026, Penske Media acquired SB Nation, signaling a major ownership change for the network.

Section iconCompany Overview

Phone number
NAICS Code
5162
Employees
501-1000

Section iconFunding & Financials

  • $1B$10B

    SB Nation's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    SB Nation's revenue is estimated to be in the range of $1B$10B

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