Insights

Loyalty Growth Scene+ is a rapidly expanding loyalty ecosystem co-owned by major retailers and a bank, with a growing member base over 15 million and expanding partnerships across grocery, entertainment, and travel, signaling ample cross-sell opportunities to financial, retail, and hospitality vendors.

Strategic Partnerships Recent and ongoing collaborations with Shell, Cineplex, Sobeys family brands, and Wise Marketer Group indicate a track record of onboarding large, diverse partners; leverage these channels to pitch integrated loyalty solutions, co-branded campaigns, and data collaboration initiatives.

Tech & Data Enablement Utilizes a modern tech stack (iCIMS, Apache Spark, Airflow, Zendesk, HubSpot, ServiceNow, Microsoft Azure) that supports scalable data analytics, CRM, and customer engagement; opportunities exist to offer advanced analytics, personalization, and omnichannel marketing automation services.

Market Expansion Scene+ has publicly pursued geographic and segment expansion, including entering Quebec and broader North American markets; present offerings tailored to regional partners, with compliance and localization capabilities to accelerate new market wins.

Event Driven Campaigns The launch of Scene+ Points Days and holiday promotions demonstrate a readiness for time-bound, high-impact campaigns; propose experiential marketing platforms, real-time offer engines, and partner-led event strategies to maximize member engagement and partner ROI.

Similar companies to Scene+

Scene+ Tech Stack

Scene+ uses 8 technology products and services including iCIMS, Apache Spark, Apache Airflow, and more. Explore Scene+'s tech stack below.

Media & News

Scene+'s Email Address Formats

Scene+ uses at least 2 email formats:
Scene+ Email FormatsExamplePercentage
First.Last@scene.caJohn.Doe@scene.ca
100%
First.Last@sceneplus.caJohn.Doe@sceneplus.ca
100%

Frequently Asked Questions

What is Scene+'s official website and social media links?

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Scene+'s official website is sceneplus.ca and has social profiles on LinkedIn.

How much revenue does Scene+ generate?

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As of August 2026, Scene+'s annual revenue is estimated to be $10M - $25M.

What is Scene+'s NAICS code?

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Scene+'s NAICS code is 5418 - Advertising, Public Relations, and Related Services.

How many employees does Scene+ have currently?

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As of August 2026, Scene+ has approximately 134 employees across 4 continents, including North America, Europe and South America. Key team members include President: T. P., Executive Director, Legal & Chief Privacy Officer: M. H. and Member Board Of Directors: S. S. Explore Scene+'s employee directory with LeadIQ.

What industry does Scene+ belong to?

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Scene+ operates in the Marketing Services industry.

What technology does Scene+ use?

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Scene+'s tech stack includes iCIMS, Apache Spark, Apache Airflow, Zendesk, HubSpot, Agentforce, ServiceNow and Microsoft Azure.

What is Scene+'s email format?

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Scene+'s email format typically follows the pattern of First.Last@scene.ca. Find more Scene+ email formats with LeadIQ.

When was Scene+ founded?

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Scene+ was founded in 2007.
Scene+ logo

Scene+

Marketing ServicesOntario, Canada51-200 Employees

The Scene+ ecosystem includes partnerships with Empire brands such as Sobeys, IGA, Safeway, Foodland, and FreshCo, along with Cineplex venues like Cineplex Theatres, The Rec Room, and Playdium. This enables cross-channel engagement by integrating retail and entertainment experiences within a single loyalty platform. A notable development in early 2026 was Shell Canada joining Scene+, reflecting ongoing network expansion through new partners.

Section iconCompany Overview

NAICS Code
5418 - Advertising, Public Relations, and Related Services
Founded
2007
Employees
51-200

Section iconFunding & Financials

  • $10M - $25M

    Scene+'s revenue is estimated to be in the range of $10M - $25M

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