Expansion into community rugby Scottish Rugby's support for local rugby clubs across the country provides an opportunity for partnership or sponsorship deals with these clubs to expand the company's community presence and reach a wider audience.

Strategic partnerships for sponsorships Recent partnerships with companies like Vodafone showcase Scottish Rugby's interest in collaborations. Exploring similar partnerships with other brands in the sports and technology sector could open up avenues for sponsorship deals and mutual promotional activities.

Leadership changes for networking The recent appointments of key personnel such as the chief executive and non-executive directors present an opportunity for sales professionals to establish connections and build relationships with these influential individuals within Scottish Rugby for potential business opportunities.

Tech stack enhancement Understanding and leveraging Scottish Rugby's tech stack, which includes WordPress, Vue.js, and other technologies, can facilitate discussions around software solutions, digital marketing services, and technology upgrades to enhance the company's online presence and fan engagement.

Revenue growth and investments With reported revenue in the range of $50-100 million and recent investments into clubs like Ayr Rugby Club, there is potential for sales professionals to offer services related to financial management, fundraising, or strategic planning to support Scottish Rugby's growth and sustainability.