Growing Product Portfolio Scrumbles has expanded its product range recently by launching wet food options, gut-friendly formulas, and festive holiday products like advent calendars for cats and dogs, presenting multiple entry points for cross-selling and upselling opportunities.
Strong Market Recognition Recognition as the best food choice for Bengal cats and being named among the top B Corporations for governance enhances brand credibility, making it easier to attract retailers and distributors interested in premium, ethically certified pet food brands.
Recent Funding & Growth With a successful funding round of over 7 million dollars and a track record of online store launches, Scrumbles is positioned for expansion and increased market penetration, providing opportunities for partners interested in a rapidly scaling company.
Digital and E-Commerce Focus The company's emphasis on digital channels including Shopify, social media promotion, and strategic use of SEO and marketing tools indicates a strong online presence, making it a promising partner for e-commerce expansion and digital marketing collaborations.
Niche Consumer Appeal Targeting health-conscious pet owners interested in natural, gut-friendly, and specialized pet foods places Scrumbles in a niche market segment with high potential for loyalty-driven sales and collaborative promotions with premium pet product providers.