Franchise security niche SecureConnect targets multi-site retail and franchisor-franchisee networks with PCI compliance and network security solutions, presenting a focused sales opportunity to expand security offerings across growing franchise portfolios.

Trusted brand leverage As a Trustwave company serving national clients such as Culver’s, Choice Hotels, Dairy Queen, Taco John’s and Wendy’s, SecureConnect can leverage brand credibility to win new clients in the franchise and retail sectors seeking proven MSSP partners.

PCI compliance focus Specialization in PCI compliance creates a recurring services opportunity for ongoing assessments, attestations, and monitoring across multiple sites, aligning with franchisors’ need to maintain payment data security.

SMB to mid‑market bridge With a lean team and revenue in the mid single digits, there is potential to scale services for small to mid-market franchise networks while leveraging partnerships to extend capabilities and support large-scale deployments.

Growth through expand GoDaddy tech stack and national footprint suggest pathways for integrated security offerings, managed endpoints, and network protection as SecureConnect expands service lines to cover broader retail technology ecosystems.