Insights

Strategic Acquisition SellPoints is part of Syndigo, a larger player in product information management with an extensive portfolio, indicating potential for cross-selling complementary services such as product data syndication, digital asset management, and e-commerce optimization solutions.

Growth Potential With a revenue range of 10 to 25 million dollars and recent acquisition activities, SellPoints presents an opportunity to target mid-sized brands and retailers seeking advanced interactive content solutions to boost online conversions and reduce returns.

Market Positioning Operating within the competitive e-commerce optimization space with notable peers like Salsify and Bloomreach, SellPoints can leverage its interactive content offerings to differentiate from traditional product content providers and attract brands prioritizing engaging digital experiences.

Technology Alignment The company's tech stack includes popular development tools like Angular, jQuery, and CSS, suggesting opportunities to offer tailored integrations or upgrades that enhance content interactivity and boost client retention in a tech-forward retail environment.

Expansion Opportunities Given its focus on targeted shopping experiences and data insights, SellPoints can expand its service offerings to include advanced analytics, personalization, and AI-driven content strategies, appealing to brands seeking innovative ways to optimize product pages and improve e-commerce performance.

SellPoints (Now Syndigo) Tech Stack

SellPoints (Now Syndigo) uses 8 technology products and services including SendGrid, Font Awesome, PhpStorm, and more. Explore SellPoints (Now Syndigo)'s tech stack below.

  • SendGrid
    Email Delivery
  • Font Awesome
    Font Scripts
  • PhpStorm
    Integrated Development Environments
  • jQuery UI
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Google
    Search Engines
  • CSS
    Web Tools And Plugins
  • FlexSlider
    Widgets

SellPoints (Now Syndigo)'s Email Address Formats

SellPoints (Now Syndigo) uses at least 1 format(s):
SellPoints (Now Syndigo) Email FormatsExamplePercentage
FLast@sellpoints.comJDoe@sellpoints.com
80%
First@sellpoints.comJohn@sellpoints.com
9%
FirstLast@sellpoints.comJohnDoe@sellpoints.com
6%
First.Last@sellpoints.comJohn.Doe@sellpoints.com
5%

Frequently Asked Questions

Where is SellPoints (Now Syndigo)'s headquarters located?

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SellPoints (Now Syndigo)'s main headquarters is located at 1198 65th Street Emeryville, California 94608 United States. The company has employees across 4 continents, including North AmericaEuropeSouth America.

What is SellPoints (Now Syndigo)'s phone number?

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You can contact SellPoints (Now Syndigo)'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is SellPoints (Now Syndigo)'s official website and social media links?

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SellPoints (Now Syndigo)'s official website is sellpoints.com and has social profiles on LinkedInCrunchbase.

What is SellPoints (Now Syndigo)'s NAICS code?

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SellPoints (Now Syndigo)'s NAICS code is 5112 - Software Publishers.

How many employees does SellPoints (Now Syndigo) have currently?

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As of June 2026, SellPoints (Now Syndigo) has approximately 14 employees across 4 continents, including North AmericaEuropeSouth America. Key team members include Vice President Product & Data Science: B. B.Cofounder: A. D.Director Of Client Services Strategy: M. S.. Explore SellPoints (Now Syndigo)'s employee directory with LeadIQ.

What industry does SellPoints (Now Syndigo) belong to?

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SellPoints (Now Syndigo) operates in the Software Development industry.

What technology does SellPoints (Now Syndigo) use?

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SellPoints (Now Syndigo)'s tech stack includes SendGridFont AwesomePhpStormjQuery UIjQueryGoogleCSSFlexSlider.

What is SellPoints (Now Syndigo)'s email format?

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SellPoints (Now Syndigo)'s email format typically follows the pattern of FLast@sellpoints.com. Find more SellPoints (Now Syndigo) email formats with LeadIQ.

When was SellPoints (Now Syndigo) founded?

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SellPoints (Now Syndigo) was founded in 2000.
SellPoints (Now Syndigo) logo

SellPoints (Now Syndigo)

Software DevelopmentCalifornia, United States11-50 Employees

Sellpoints provides an e-commerce optimization platform that helps brands and retailers connect with shoppers through targeted, product-focused storytelling on retail sites. The platform enriches product pages with interactive experiences such as videos, product tours, image galleries, 360 views, and customer reviews to inform and inspire purchases. It also offers analytics and insights to guide page optimization, aiming to increase sales and reduce returns.

Based in Emeryville, California, it operates as a small-to-mid-sized software company serving brands and retailers seeking to improve online conversion and shopper engagement. In 2019, Syndigo LLC acquired Sellpoints, integrating the business into Syndigo's product information and content capabilities.

Section iconCompany Overview

Headquarters
1198 65th Street Emeryville, California 94608 United States
Phone number
NAICS Code
5112 - Software Publishers
Founded
2000
Employees
11-50

Section iconFunding & Financials

  • $10M$25M

    SellPoints (Now Syndigo)'s revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    SellPoints (Now Syndigo)'s revenue is estimated to be in the range of $10M$25M

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