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Insights

Co-Branded Collections Shady Rays successfully launched co-branded collections like the 'Kentucky Fried Chicken Collection,' indicating a potential sales opportunity through strategic partnerships with well-known brands in different industries.

Partnerships with Organizations Strategic partnerships with organizations like the Kentucky Youth Soccer Association and Roc Solid Foundation showcase Shady Rays' commitment to supporting community causes, offering a sales opportunity through collaborative branding initiatives and exclusive merchandise releases.

Expanding Store Locations The continuous expansion of Shady Rays' retail footprint with new flagship stores in locations like Center, Texas, and Louisville, Kentucky, presents a sales opportunity for retail expansions and heightened brand presence in key markets.

Focus on Limited Lifetime Warranty Shady Rays' emphasis on offering high-quality sunglasses with a Limited Lifetime Craftsmanship Warranty and Lost & Broken Protection Program can be leveraged as a unique selling point to attract customers seeking durable eyewear with long-term value, creating a sales opportunity through product differentiation.

Branding Collaborations Collaborations with renowned brands like KFC Corporation not only diversify Shady Rays' product offerings but also open up potential sales avenues by tapping into different customer segments and leveraging the combined brand influence for increased market penetration.

Similar companies to Shady Rays Polarized Sunglasses

Shady Rays Polarized Sunglasses Tech Stack

Shady Rays Polarized Sunglasses uses 8 technology products and services including AppNexus, theTradeDesk, Cloudflare CDN, and more. Explore Shady Rays Polarized Sunglasses's tech stack below.

AppNexus
Advertising
theTradeDesk
Advertising
Cloudflare CDN
Content Delivery Network
ADP
Human Resource Management System
Slick
Javascript Libraries
Boomerang
Javascript Libraries
Rise.ai
Loyalty And Gamification
Yottaa
Tag Management

Media & News

Shady Rays Polarized Sunglasses's Email Address Formats

Shady Rays Polarized Sunglasses uses at least 1 format(s):

Shady Rays Polarized Sunglasses Email Formats	Example	Percentage
FirstL@shadyrays.com	JohnD@shadyrays.com	72%
First@shadyrays.com	John@shadyrays.com	21%
FirLast@shadyrays.com	JohDoe@shadyrays.com	4%
LastFirst@shadyrays.com	DoeJohn@shadyrays.com	3%

Frequently Asked Questions

Where is Shady Rays Polarized Sunglasses's headquarters located?

Shady Rays Polarized Sunglasses's main headquarters is located at 40 KINGBROOK PKWY Simpsonville, Kentucky 40067 US. The company has employees across 2 continents, including North AmericaAsia.

What is Shady Rays Polarized Sunglasses's official website and social media links?

Shady Rays Polarized Sunglasses's official website is shadyrays.com and has social profiles on LinkedIn.

How much revenue does Shady Rays Polarized Sunglasses generate?

As of October 2024, Shady Rays Polarized Sunglasses's annual revenue reached $3.8M.

What is Shady Rays Polarized Sunglasses's NAICS code?

Shady Rays Polarized Sunglasses's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Shady Rays Polarized Sunglasses have currently?

As of October 2024, Shady Rays Polarized Sunglasses has approximately 62 employees across 2 continents, including North AmericaAsia. Key team members include Chief Marketing Officer: K. M.Chief Operating Officer: D. R.Chief Financial Officer: I. D.. Explore Shady Rays Polarized Sunglasses's employee directory with LeadIQ.

What industry does Shady Rays Polarized Sunglasses belong to?

Shady Rays Polarized Sunglasses operates in the Retail Apparel and Fashion industry.

What technology does Shady Rays Polarized Sunglasses use?

Shady Rays Polarized Sunglasses's tech stack includes AppNexustheTradeDeskCloudflare CDNADPSlickBoomerangRise.aiYottaa.

What is Shady Rays Polarized Sunglasses's email format?

Shady Rays Polarized Sunglasses's email format typically follows the pattern of . Find more Shady Rays Polarized Sunglasses email formats with LeadIQ.

Shady Rays Polarized Sunglasses

Shady Rays Polarized Sunglasses

Retail Apparel and FashionKentucky, United States51-200 Employees

Shady Rays is one of the largest and fastest growing mid-priced lifestyle eyewear brands in the U.S. and the #1 fastest-growing company in the eyewear category (Inc. 5000 2020). 

Shady Rays is an independent, American-owned, direct-to-consumer sunglasses company with a mission to give back to individuals and organizations who make meaningful impacts in their communities. Alongside our customers, we’re able to support these causes throughout the year. 

All shades are made with high-quality, polarized lenses in a variety of sunglass frame styles that come with Shady Rays’ Limited Lifetime Craftsmanship Warranty and Lost & Broken Protection Program. Shady Rays also sells high-quality lifestyle gear including Snow Goggles, UV Shirts, Prescription glasses, Blue Light Glasses, and more. 

To learn more about Shady Rays, visit ShadyRays.com, one of our highly-curated retail stores in Lexington (KY) and Denver (CO), or follow us on Meta, TikTok and Twitter @shadyrays.

Company Overview

Headquarters: 40 KINGBROOK PKWY Simpsonville, Kentucky 40067 US
Website: shadyrays.com
NAICS Code: 448 - Clothing and Clothing Accessories Stores
Employees: 51-200

Media & News

Funding & Financials

$10M
Shady Rays Polarized Sunglasses's revenue is in the range of $10M

Funding & Financials

$10M
Shady Rays Polarized Sunglasses's revenue is in the range of $10M

Company Leadership

K. M.
Chief Marketing Officer
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D. R.
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I. D.
Chief Financial Officer
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B. S.
Product Director
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J. H.
Strategic Communications Director
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Employee Directory

B. L.
Digital Advertising Director
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J. G.
Brand Manager
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B. B.
Digital Media Manager
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K. D.
Demand Planning & Purchasing Manager
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Z. W.
Brand Partnerships Manager
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