Language Accessibility Opportunity Shoen Safety offers classes in both English and Spanish, indicating a strong potential to expand language offerings or tailor programs for diverse communities or workplaces with multilingual employees.

Focused Certification Programs With certifications available through reputable organizations like the American Red Cross and American Heart Association, there is an opportunity to upsell advanced or specialized safety training modules to existing clients seeking comprehensive health and safety solutions.

SMB Market Engagement Operating with a small team of 2-10 employees and generating up to 10 million dollars in revenue suggests Shoen Safety is well-positioned to target other small and medium-sized enterprises that require flexible, localized safety training services.

Digital Presence & Tech Utilizing a modern tech stack including reCAPTCHA, Cloudflare, and SEO tools, Shoen Safety can leverage digital marketing strategies and online campaigns to attract new corporate clients and bulk training contracts.

Expansion & Partnership Potential Given its niche focus and current revenue scale, there is significant sales opportunity to develop strategic partnerships with larger safety organizations or corporate clients seeking tailored safety training solutions across different regions.