Insights

Walmart trust Shopper Army is a Walmart Canada recommended review supplier, signaling strong credibility with retailers and potential cross-sell opportunities to brands targeting major grocery and mass retailers.

High quality reviews Their reviews are described as five times longer than competitors, suggesting a premium content offering that can be packaged into value propositions for brands seeking in-depth consumer feedback and richer UGC.

North America reach An active shopper community across Canada and the US enables scalable market testing, product launches, and review generation campaigns for brands aiming to accelerate credibility and momentum in North American e-commerce.

Campaign flexibility Flexibility in logistics with mailout and rebate campaigns opens doors for both product sampling programs and incentive-driven reviews, appealing to consumer-packaged goods brands and new product launches.

Recent collaboration Recent partnership with Purex for a product testing campaign signals a track record of executing large-scale tests, presenting a ready-made case study for prospective clients in the household goods and personal care sectors.

Similar companies to Shopper Army

Shopper Army Tech Stack

Shopper Army uses 8 technology products and services including Google AdSense, Hotjar, Amazon Web Services, and more. Explore Shopper Army's tech stack below.

Shopper Army's Email Address Formats

Shopper Army uses at least 2 email formats:
Shopper Army Email FormatsExamplePercentage
First.Last@shopperarmy.comJohn.Doe@shopperarmy.com
67%
FLast@shopperarmy.comJDoe@shopperarmy.com
33%

Frequently Asked Questions

What is Shopper Army's official website and social media links?

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Shopper Army's official website is shopperarmy.com and has social profiles on LinkedIn.

How much revenue does Shopper Army generate?

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As of August 2026, Shopper Army's annual revenue is estimated to be $1M - $10M.

What is Shopper Army's SIC code and NAICS code?

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Shopper Army's SIC code is 8742 - Management Consulting Services and NAICS code is 541613 - Marketing Consulting Services.

How many employees does Shopper Army have currently?

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As of August 2026, Shopper Army has approximately 6 employees across 1 continents, including North America. Key team members include President: R. L. Explore Shopper Army's employee directory with LeadIQ.

What industry does Shopper Army belong to?

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Shopper Army operates in the Advertising Services industry.

What technology does Shopper Army use?

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Shopper Army's tech stack includes Google AdSense, Hotjar, Amazon Web Services, WordPress, Google Workspace, Google Cloud, HubSpot and Piwik.

What is Shopper Army's email format?

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Shopper Army's email format typically follows the pattern of First.Last@shopperarmy.com. Find more Shopper Army email formats with LeadIQ.

When was Shopper Army founded?

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Shopper Army was founded in 2014.
Shopper Army logo

Shopper Army

Advertising ServicesOntario, Canada2-10 Employees

Shopper Army operates in the advertising services sector, helping consumer brands strengthen their e-commerce presence by generating high-quality ratings and reviews and by optimizing product listings on digital storefronts. The company maintains a shopper community active in Canada and the United States, delivering reviews and feedback that tend to be more detailed than typical offerings. It is based in Toronto, Ontario, and operates with a small team.

Shopper Army emphasizes a research-driven approach, backed by BrandSpark International, and is affiliated with consumer endorsement programs such as Best New Product Awards and BrandSpark Most Trusted Awards. Its services are aimed at brands seeking to hit review targets, gain consumer insights, and build brand awareness while supporting sales on e-commerce platforms. In January 2024 the company announced a product-testing partnership with Purex to run a campaign.

Section iconCompany Overview

SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
2014
Employees
2-10

Section iconFunding & Financials

  • $1M - $10M

    Shopper Army's revenue is estimated to be in the range of $1M - $10M

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