Local Market Focus Target Boise and surrounding markets including landscape contractors, golf course maintenance, agriculture, and commercial properties. Highlight Silver Creek's deep irrigation, pond and lighting inventory, and professional-grade products as differentiators. Offer design support, pre-configured kits, and volume pricing to win repeat business on larger projects.

Acquisition Network Capitalize on the Heritage Landscape Supply Group acquisition to access a broader distributor network for cross-selling and joint marketing. Propose supplier partnerships, centralized procurement programs, and expanded customer reach across irrigation, plumbing, drainage and fencing categories.

Digital Growth Leverage digital channels to increase inbound leads and online orders. Strengthen local SEO and Google Maps presence, deploy engaging content for contractors, and use Webpushr for timely promotions and product updates. Build an online catalog and easy ordering flow tailored to pros.

Bundled Offerings Create turnkey bundles for common installer projects using the full product mix—pumps, lighting, edging, fertilizers, weed control, and drainage—along with plumbing and fencing lines. Promote seasonal promotions and contractor-friendly terms to raise average order value and cross-sell.

Service Advantage Highlight the professional staff as a strategic asset by offering design consultations, installation guidance, and contractor training programs. Use these services to win larger accounts, improve project win rates, and foster long-term loyalty with repeat business.