Growing Market Presence Simple Times Mixers has achieved significant visibility through recent recognitions such as being a finalist in the 10Best Readers’ Choice awards, positioning the brand as a trusted and favored option within the natural mixer segment.

Innovative Product Line The launch of clean-label syrups made with upcycled ingredients demonstrates a commitment to sustainability and health-conscious consumers, creating opportunities to expand into eco-friendly and wellness-focused markets.

Strong Revenue Potential With estimated revenues between $10 million and $25 million and a lean team of fewer than 50 employees, the company shows promising growth potential, making it an attractive target for partnerships and distribution expansion.

Niche Market Focus Operating within the craft, all-natural cocktail mixer industry, Simple Times appeals to a discerning demographic seeking high-quality, easy-to-mix products, opening avenues for premium product collaborations and targeted marketing campaigns.

Technological Engagement Utilizing a tech stack that includes Klaviyo and TikTok Pixel indicates an active digital marketing presence, which can be leveraged to identify new customer segments and enhance online sales channels or co-marketing opportunities.