SixthFactor Consulting
Market ResearchDubai, United Arab Emirates51-200 Employees
SixthFactor Consulting is a market research firm headquartered in Dubai, United Arab Emirates, with 11 to 50 employees. The company focuses on clarifying business issues and providing clients with an information advantage by applying developments in neuroscience, advanced analytics, and behavioral economics to influence consumer behavior. It uses emotive measurement technologies such as brain imaging, eye tracking, facial imaging and galvanic response measurement, alongside analytics applied to data already held by clients, depending on the business issue and goals. The firm has announced BrandIQ, an AI-powered brand health intelligence platform launched globally, and maintains an international presence with offices in India, Saudi Arabia, Singapore, and the United States. These arrangements indicate a Dubai base alongside expansion into other markets.