IoMT value Smardii’s IoMT solution turns standard adult briefs into connected health-monitoring devices, enabling real-time urine analysis, temperature, stool, movement, and sleep data. Sales opportunities lie in positioning to elder care facilities as a way to reduce staffing burden while improving resident health insights and care quality.

Nursing efficiency The platform provides a central web-based Nursing Station with alerts and automated time logs, which can help facilities demonstrate compliant care and reduce liability exposure. Target buyers include directors of nursing, compliance officers, and risk managers seeking workflow optimization and documentation.

Cost containment In a post COVID-19 environment, Smardii supports fewer direct contacts between staff and residents, lowers PPE consumption, and reduces operating costs. Emphasize ROI through labor savings, reduced infection risk, and lower material costs to long-term care operators.

Growth potential With a small team and <$1M revenue, Smardii is positioned for rapid expansion as elder care demand increases. Market opportunities include regional nursing homes, hospice programs, and contract research or pilot programs with hospital systems seeking IoMT-enabled intrinsic monitoring.

Tech and data leverage The platform’s data capabilities (real-time analytics, health condition detection, and automated logging) can be packaged as a referenceable case study for procurement teams. Leverage existing tech stack familiarity (web-based, cloud, React) to streamline integration discussions and shorten sales cycles.