Smart RTB
Advertising ServicesOklahoma, United States0-1 Employees
Smart RTB is a Tulsa, Oklahoma-based technology company founded in 2014 that operates in the advertising services sector. The firm positions itself as a platform focused on improving advertising effectiveness by addressing key pain points in the industry, aiming to maximize marketing dollar efficiency for advertisers and increase revenue for publishers, while delivering a user-friendly experience. Its Open Marketplace brings buyers and sellers together on a platform that is agnostic to technology choices, with a core emphasis on viewable and effective ad placements; the SmartTAG is described as being built from the ground up with viewability at its core, and Smart RTB is noted as the first platform to transact on viewable ad impressions, offering publishers tools such as viewability monitoring and enterprise-grade insights. A recent development mentioned is the company’s relocation to a downtown Tulsa office, reflecting expansion of services to local companies.
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