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Insights

Unique Needlepoint Products Smathers & Branson offers a unique line of needlepoint belts and accessories, setting them apart from traditional fashion brands. This uniqueness can be leveraged to target a niche market segment looking for distinctive, handcrafted apparel items.

Customization Opportunities With the ability to create custom needlepoint products for universities, sports teams, fraternities, and sororities, there is a significant opportunity to tap into the market for personalized merchandise. Tailoring products to specific organizations can drive sales through partnerships and collaborations.

Loyalty Through Licensing Through licensing agreements with prestigious institutions like universities and professional sports teams, Smathers & Branson has established a loyal customer base. Leveraging these partnerships can open doors to reaching engaged audiences associated with these entities, leading to increased sales.

Expansion in Accessories From needlepoint belts to a full line of accessories, there is room for expansion into complementary product categories. Introducing new accessory lines that align with the brand's aesthetic can attract existing customers to explore more offerings, boosting overall sales revenue.

High-Quality Artisanal Craftsmanship The emphasis on high-quality craftsmanship and artisanal products presents an opportunity to target consumers seeking premium, durable goods. Highlighting the handcrafted nature of the products can appeal to those willing to invest in quality, creating a competitive edge in the luxury apparel market.

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Smathers & Branson Tech Stack

Smathers & Branson uses 8 technology products and services including Microsoft Clarity, Font Awesome, Preact, and more. Explore Smathers & Branson's tech stack below.

  • Microsoft Clarity
    Analytics
  • Font Awesome
    Font Scripts
  • Preact
    Javascript Libraries
  • Wunderkind
    Marketing Automation
  • HTTP/3
    Miscellaneous
  • American Express
    Payment Processing
  • Apple Pay
    Payment Processing
  • CivicTheme
    UI Frameworks

Media & News

Smathers & Branson's Email Address Formats

Smathers & Branson uses at least 1 format(s):
Smathers & Branson Email FormatsExamplePercentage
First@smathersandbranson.comJohn@smathersandbranson.com
45%
Last@smathersandbranson.comDoe@smathersandbranson.com
6%
FLast@smathersandbranson.comJDoe@smathersandbranson.com
4%
First@smathersandbranson.comJohn@smathersandbranson.com
45%

Frequently Asked Questions

Where is Smathers & Branson's headquarters located?

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Smathers & Branson's main headquarters is located at 1570 E Jefferson St Rockville, Maryland 20852 US. The company has employees across 1 continents, including North America.

What is Smathers & Branson's phone number?

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You can contact Smathers & Branson's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Smathers & Branson's official website and social media links?

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Smathers & Branson's official website is smathersandbranson.com and has social profiles on LinkedIn.

How much revenue does Smathers & Branson generate?

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As of October 2024, Smathers & Branson's annual revenue reached $3.8M.

What is Smathers & Branson's NAICS code?

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Smathers & Branson's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Smathers & Branson have currently?

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As of October 2024, Smathers & Branson has approximately 33 employees across 1 continents, including North America. Key team members include Vice President Of Design And Processes: C. D.Partner: C. D.Owner: P. S.. Explore Smathers & Branson's employee directory with LeadIQ.

What industry does Smathers & Branson belong to?

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Smathers & Branson operates in the Retail Apparel and Fashion industry.

What technology does Smathers & Branson use?

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Smathers & Branson's tech stack includes Microsoft ClarityFont AwesomePreactWunderkindHTTP/3American ExpressApple PayCivicTheme.

What is Smathers & Branson's email format?

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Smathers & Branson's email format typically follows the pattern of . Find more Smathers & Branson email formats with LeadIQ.

When was Smathers & Branson founded?

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Smathers & Branson was founded in 2004.
Smathers & Branson

Smathers & Branson

Retail Apparel and FashionMaryland, United States11-50 Employees

In 2004, while roommates at Bowdoin College, we decided to start a company that offered needlepoint belts. We had each been gifted a needlepoint belt from our then girlfriends and became intrigued with these unique accessories. After looking to buy finished belts, we realized that there wasn’t a company that featured these timeless items. From the start, our goal was to make the belts more available, attractive and affordable. We had always shared an entrepreneurial spirit and after discovering a concept that we were passionate about, we started working on the idea that has become Smathers & Branson®.

Our biggest challenge was finding and training skilled artisans. With our options quickly running out, we decided to spend the fall in Vietnam. Meeting our stitchers face to face enabled us to perfect our product to meet the high quality standards we set. Without realizing it we had laid the groundwork for a cottage industry that, within a few years, would employ and provide opportunities for thousands of people. As our company continues to grow, we have the satisfaction that our artisan’s level of success grows as well.

We began testing the market in the spring of 2005, and quickly, the once treasured gift became the engine of a growing business. The positive response to the needlepoint belts allowed us to expand to a full line of needlepoint accessories. Through our licensing agreements, we now offer needlepoint products for many of the nation’s best universities and colleges, Major League Baseball® teams, National Hockey League® teams and fraternities and sororities. In addition, we can create custom products with unique patterns for schools, clubs, and organizations as well as one of a kind Life Belts® and monogrammed products.

Smathers & Branson defines our mission: “to offer the finest products with customer service to match.”

Thank you to our customers and stores for your continuing support, and remember, 
"anything else is just a waist!"​

Section iconCompany Overview

Headquarters
1570 E Jefferson St Rockville, Maryland 20852 US
Phone number
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2004
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M

    Smathers & Branson's revenue is in the range of $10M

Section iconFunding & Financials

  • $10M

    Smathers & Branson's revenue is in the range of $10M

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