Insights

Expansion & Capacity SMOORE has global production bases with the world’s most efficient automated pod production lines and is investing heavily in R&D, indicating capacity for increased OEM partnerships, large-scale supply agreements, and expanded device portfolios.

Strategic Partnerships Recent partnerships and joint initiatives with TILT Holdings and RELX, including debt agreements and full-link recovery systems, highlight opportunities for co-development, distribution deals, and recycling/volume-based programs with aligned channels.

Global Reach Sold in over 100 countries with a diversified product focus across nicotine delivery, medicinal solutions, vaping devices, and beauty, presenting multi-market selling points and potential cross-sell across regions and product lines.

R&D & Innovation Significant ongoing investment in R&D (over 10% of revenue) and multiple fundamental research centers suggest a long runway for advanced technology collaborations, component efficiency improvements, and long-term product roadmap discussions.

Sustainability & Compliance One-time end-to-end recovery systems and reported recycling initiatives indicate a willingness to engage in sustainability programs, compliance-driven partnerships, and circular economy initiatives that can appeal to customers with ESG requirements.

Similar companies to SMOORE

  • RELX logo

    RELX

    Employees2.8KRevenue$1B - $10B
  • Blu logo

    Blu

    Employees748Revenue$10M - $25M
  • NJOY logo

    NJOY

    Employees135Revenue$250M - $500M

SMOORE Tech Stack

SMOORE uses 8 technology products and services including iCIMS, Power BI, AutoCAD, and more. Explore SMOORE's tech stack below.

SMOORE's Email Address Formats

SMOORE uses at least 1 email format:
SMOORE Email FormatsExamplePercentage
First.Last@smoorecig.comJohn.Doe@smoorecig.com
100%

Frequently Asked Questions

What is SMOORE's stock symbol?

Minus sign iconPlus sign icon
SMOORE is a publicly traded company; the company's stock symbol is 6969.HK.

What is SMOORE's official website and social media links?

Minus sign iconPlus sign icon
SMOORE's official website is smooreholdings.com and has social profiles on LinkedIn.

How much revenue does SMOORE generate?

Minus sign iconPlus sign icon
As of August 2026, SMOORE's annual revenue is estimated to be $1B - $10B.

What is SMOORE's NAICS code?

Minus sign iconPlus sign icon
SMOORE's NAICS code is 335 - Electrical Equipment, Appliance, and Component Manufacturing.

How many employees does SMOORE have currently?

Minus sign iconPlus sign icon
As of August 2026, SMOORE has approximately 1.8K employees across 4 continents, including Asia, North America and Europe. Key team members include Head Of Cis / Apac / Emerging Markets: R. R. Z., Head Of Design: W. H. and Head Of Capital Markets: V. W. Explore SMOORE's employee directory with LeadIQ.

What industry does SMOORE belong to?

Minus sign iconPlus sign icon
SMOORE operates in the Appliances, Electrical, and Electronics Manufacturing industry.

What technology does SMOORE use?

Minus sign iconPlus sign icon
SMOORE's tech stack includes iCIMS, Power BI, AutoCAD, SOLIDWORKS, SAP, Microsoft 365, Adobe Creative Suite and Piwik PRO Core.

What is SMOORE's email format?

Minus sign iconPlus sign icon
SMOORE's email format typically follows the pattern of First.Last@smoorecig.com. Find more SMOORE email formats with LeadIQ.

How much funding has SMOORE raised to date?

Minus sign iconPlus sign icon
As of August 2026, SMOORE has raised $76M in funding. The last funding round occurred on Mar 03, 2016.
SMOORE logo

SMOORE

Appliances, Electrical, and Electronics ManufacturingChina1001-5000 Employees

SMOORE is a China-based manufacturer founded in 2009 that operates an atomization technology platform spanning several application areas within appliances, electrical, and electronics manufacturing. Its activities cover nicotine delivery, medicinal solutions, special-purpose vaping devices, and beauty-related products. The company maintains multiple fundamental research centers worldwide and allocates more than ten percent of annual revenue to research and development, supported by highly automated pod production lines across several production bases. It conducts business across a global footprint, with products sold in over 100 countries and a track record of industry awards. In mid-2023, SMOORE announced a joint initiative with RELX to establish an end-to-end recycling system for disposable products.

Section iconCompany Overview

Stock Symbol
6969.HK
NAICS Code
335 - Electrical Equipment, Appliance, and Component Manufacturing
Employees
1001-5000

Section iconFunding & Financials

  • $76M

    SMOORE has raised a total of $76M of funding over 2 rounds. Their latest funding round was raised on Mar 03, 2016 as a Post IPO Equity.

  • $1B - $10B

    SMOORE's revenue is estimated to be in the range of $1B - $10B

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.