Insights

Digital Presence Blu has a strong digital presence connecting over 15,000 retailers and 2,500 industries across Brazil, offering potential sales opportunities for financial services tailored to various sectors such as Colchões, Móveis, Óticas, Moda, and Entretenimento.

Technology Stack Utilizing a robust tech stack including Google Analytics, Facebook Pixel, and Amazon Web Services, Blu demonstrates a focus on data-driven decision-making and online marketing strategies, presenting opportunities to offer tech-driven financial solutions.

Market Expansion Despite recent challenges with NYSE delisting proceedings, Blu's market presence remains significant, indicating potential sales opportunities in helping the company navigate financial strategies during transitions and seeking new avenues for growth.

Revenue Potential With a revenue range of $10M - 50M and a funding of $57M, Blu showcases financial stability and growth potential, making it an attractive target for offering financial services and investment solutions to support its expansion plans.

Competitive Landscape Compared to similar companies like Logic, NJOY, and Juul Labs, Blu's revenue range and employee size present a niche target segment for tailored financial services and strategies that cater to mid-sized businesses looking to scale and optimize their operations.

Blu Tech Stack

Blu uses 8 technology products and services including Google Analytics, Facebook Pixel, Google Font API, and more. Explore Blu's tech stack below.

  • Google Analytics
    Analytics
  • Facebook Pixel
    Analytics
  • Google Font API
    Font Scripts
  • OWL Carousel
    Javascript Libraries
  • Amazon Web Services
    Platform As A Service
  • PHP
    Programming Languages
  • Google Tag Manager
    Tag Management
  • Facebook
    Widgets

Media & News

Blu's Email Address Formats

Blu uses at least 1 format(s):
Blu Email FormatsExamplePercentage
First.Last@useblu.com.brJohn.Doe@useblu.com.br
48%
First.Middle@useblu.com.brJohn.Michael@useblu.com.br
3%
First@useblu.com.brJohn@useblu.com.br
1%
First.Last@useblu.com.brJohn.Doe@useblu.com.br
48%

Frequently Asked Questions

Where is Blu's headquarters located?

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Blu's main headquarters is located at Av. Olegário Maciel, 101 sala 303 Rio de Janeiro, RJ 22621-200 BR. The company has employees across 5 continents, including South AmericaEuropeAfrica.

What is Blu's stock symbol?

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Blu is a publicly traded company; the company's stock symbol is BLUA.

What is Blu's official website and social media links?

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Blu's official website is useblu.com.br and has social profiles on LinkedIn.

How much revenue does Blu generate?

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As of August 2024, Blu's annual revenue reached $35M.

What is Blu's NAICS code?

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Blu's NAICS code is 52 - Finance and Insurance.

How many employees does Blu have currently?

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As of August 2024, Blu has approximately 593 employees across 5 continents, including South AmericaEuropeAfrica. Key team members include Chief Strategy Officer (cso): P. N.Head Of Products - Digital Account | Pix | Fraud: J. B.Co-Ceo: R. S.. Explore Blu's employee directory with LeadIQ.

What industry does Blu belong to?

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Blu operates in the Financial Services industry.

What technology does Blu use?

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Blu's tech stack includes Google AnalyticsFacebook PixelGoogle Font APIOWL CarouselAmazon Web ServicesPHPGoogle Tag ManagerFacebook.

What is Blu's email format?

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Blu's email format typically follows the pattern of . Find more Blu email formats with LeadIQ.

How much funding has Blu raised to date?

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As of August 2024, Blu has raised $57M in funding. The last funding round occurred on Jul 20, 2021 for $57M.

When was Blu founded?

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Blu was founded in 2011.
Blu

Blu

Financial ServicesRio de Janeiro, Brazil501-1000 Employees

Somos a Blu, uma empresa com presença digital
em todo o Brasil com a missão de conectar o varejo
e a indústria por meio de soluções financeiras.

Hoje, mais de 15 mil lojistas e 2.500 indústrias estão conectados através da Blu, em todo o Brasil, em diferentes segmentos, como Colchões, Móveis, Óticas, Moda e Entretenimento.

Junte-se a nossa cultura para transformar a vida do varejista independente no Brasil !

Section iconCompany Overview

Headquarters
Av. Olegário Maciel, 101 sala 303 Rio de Janeiro, RJ 22621-200 BR
Stock Symbol
BLUA
NAICS Code
52 - Finance and Insurance
Founded
2011
Employees
501-1000

Section iconFunding & Financials

  • $57M

    Blu has raised a total of $57M of funding over 2 rounds. Their latest funding round was raised on Jul 20, 2021 in the amount of $57M.

  • $10M$50M

    Blu's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $57M

    Blu has raised a total of $57M of funding over 2 rounds. Their latest funding round was raised on Jul 20, 2021 in the amount of $57M.

  • $10M$50M

    Blu's revenue is in the range of $10M$50M

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