Smyth Media Group
Book and Periodical PublishingNew York, United States11-50 Employees
Smyth Media Group was founded in 1998 by Jim Smyth as a publisher’s representative, specializing in direct response advertising. Smyth Media has become a valuable source for servicing direct marketing advertisers and delivering incremental revenue streams for consumer magazines and newspaper publishers. Winning direct response advertising requires a workable knowledge of addressing key direct marketing objectives. This includes customer acquisition, ROI, continuity marketing, building an allowable, or establishing a catalog brand or marketplace presence. Smyth Media has consistently proven its ability to create and execute winning sales strategies as its primary channel to growth. Our ability to work to create success with our direct response advertisers and build meaningful and consistent sales growth for our publishers has been the key ingredient of our success. We challenge ourselves each day to excel and to become an organization by which others will be measured. Our track record speaks for itself as does our current list of publishing partners, including The New York Times Company, Newsweek, National Geographic, Dennis Publishing, Metro Newspaper Group,Martha Stewart Omnimedia,Time Inc., Intermedia Outdoor Group and The North American Media Group.
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