Expanding Market Presence Wasoko has recently expanded into the Democratic Republic of Congo and established a central hub in Lusaka, Zambia, demonstrating strategic growth into new, underserved markets which presents additional opportunities for supply chain partners and product suppliers.

Partnership Opportunities Collaboration with major consumer goods companies like P&G and Unilever highlights opportunities to offer bulk supplies, promotional products, or exclusive deals to retailers through Wasoko's digital platform to enhance product variety and volume.

Recent Strategic Shifts The departure of CEO Daniel Yu and the merger with MaxAB indicate ongoing organizational adjustments, providing an opening for sales teams to introduce innovative solutions aligned with Wasoko’s evolving leadership and strategic focus.

Regional Expansion Gaps Cessation of operations in Zanzibar, Tanzania, Uganda, and Zambia suggests gaps in coverage in these regions; targeted outreach could offer tailored supply chain solutions to re-engage or support retailers affected by these withdrawals.

Technology-Enabled Growth With a robust tech stack including Snowflake, Angular, and Python, Wasoko’s digital infrastructure can support integrated solutions such as inventory management, fintech services, or data analytics, opening avenues for technology partners to enhance platform capabilities.