Strategic Partnerships Leverage Solstice's expansion to 70+ locations and recent partnerships with Marshall Retail Group, WHSmith, and other retailers to pursue co-branding, airport boutique placements, and shop-in-shop opportunities that increase shelf presence and impulse purchases.

Digital Commerce Capitalize on Solstice's online channel and tech stack (Shopify, Klaviyo, AdRoll) by offering omnichannel campaigns, personalized retargeting, and exclusive online drops or bundles to drive cross-channel traffic and online-to-offline conversions.

Premium Brand Upsell Target Solstice’s high-end designer and luxury brand lineup (Tom Ford, Versace, Prada, Dior) with bundled eyewear experiences, premium warranty and concierge services, and cross-sell with premium accessories to increase average order value.

Market Expansion With a growth focus on fashionable regional malls and trendy metro areas, present tailored store-in-store concepts, pop-up activations, and localized marketing programs to accelerate new-location revenue and shorten ramp time.

Analytics & Loyalty Partner on advanced analytics and loyalty programs using Solstice’s data signals (Klaviyo, Microsoft Advertising, Clarity, Snowplow) to create customer segments, predictive offers, and loyalty incentives that lift repeat purchase rates.