Small security focus Target a boutique real estate security provider with a lean team; emphasize scalable, affordable security and monitoring solutions that fit their tight budget and growth plans.

Tech stack leverage Position solutions that complement their existing tech stack (Snowplow, AWS, New Relic, Tealium, HTML5) such as cloud-based sensors, remote management, and data analytics to enhance property security and operational efficiency.

Growth potential With revenue in the mid-range and room to scale, present tiered offerings that align with expansion into additional properties or new markets, including maintenance, upgrades, and managed services.

Competitive gap Differentiate from larger integrators by offering personalized support, faster deployment, and flexible contracts that appeal to a small team seeking agility and reliable service.

Cross-sell opportunities Leverage adjacent needs in real estate operations to cross-sell: access control, smart building integration, and tenant experience enhancements that improve property value and security for Winston-Salem area sites.