Global expansion SOURCE, Inc. recently expanded with a new office in Dubai, signaling a push for international footprint. This opens opportunities to offer unified communications, managed services, and mobility solutions to multinational enterprises and regional partners in the Middle East and Asia.

Strategic partnerships The company maintains relationships with Avaya, Cisco, and Microsoft, and has engaged in partnerships across digital signage and payments programs. Sales teams can target customers seeking proven UC, collaboration, and device integration solutions backed by top technology providers.

Verizon ecosystem As a member of the Verizon Elite Partner Program and a wireless integrator, SOURCE can prospect for bundled solutions involving Verizon network, digital signage, and mobility offerings to replace or upgrade legacy communications deployments.

Sustainability angle SOURCE emphasizes green initiatives, including repair, refurbishment, and asset management services. This creates selling points for customers with sustainability goals seeking cost-efficient lifecycle management for UC assets.

Mid-market focus With 51-200 employees and revenue in the mid-market range, SOURCE is well positioned to pursue mid-size enterprises seeking comprehensive UC, virtualization, managed services, and inventory logistics—opportunities where their service breadth and partner ecosystem add value.